thedanburdett

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About me

Gender MALE
Industry Marketing
Occupation Marketing Consultant
Location London, London, United Kingdom
Introduction I am Dan Burdett a partner at a marketing consultancy called The BSG where I work with the world's largest brands to help them transform their approach to integrated marketing and consumer engagement. When I was younger I went to school where I learnt to be a consumer. After that I went to University to read Architecture where I learnt to build houses. My first taste of marketing came in 1997 when I joined L'OREAL as a eager little marketing trainee and immediately learnt how to sell and worked on everything from shampoo to mascara. In 2003 I joined Unilever on the deodorants brand Axe (Lynx if you're from the UK) where I learnt all about the mating game (about 15 years too late!) When I left Unilever in 2011 I had been the Marketing Director for Axe in Asia and Europe, helped countless guys get countless girls and learnt a lot about myself and marketing along the way.