Shel Horowitz, author, Guerrilla Marketing Goes Green

My blogs

About me

Gender MALE
Industry Marketing
Occupation writer/business owner
Location Hadley, Massachusetts, United States
Links Audio Clip
Introduction Copywriter, marketing consultant, and speaker Shel Horowitz is the author of seven books and publisher of five websites, five webzines and three ezines. His two most recent, Principled Profit: Marketing That Puts People First (www.principledprofits.com) and Grassroots Marketing: Getting Noticed in a Noisy World (www.frugalmarketing.com) have both won awards. He's currently engaged in a campaign to get 25,000 people to sign--and spread--the Business Ethics Pledge: www.business-ethics-pledge.org
Interests ethical business, world peace, communication, publishing, sustainability, frugal and effective marketing, arts, travel, politics, social change, solar energy, self publishing, copywriting, business ethics
Favorite Movies Life is Beautiful, Chocolat, Il Postino, Cinema Paradiso, Bringing Up Baby, pretty much anything with Dustin Hoffman or Katharine Hepburn
Favorite Music folk, world beat, classical, 60s-70s rock
Favorite Books Principled Profit: Marketing That Puts People First, Grassroots Marketing: Getting Noticed in a Noisy World, Hug Your Customers, Co-opetition, Love is the Killer App, The Poisonwood Bible Harry Potter and the Goblet of Fire, thousands of others