Media Salles

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Introduction The MEDIA Salles operates within the framework of the European Union's MEDIA Programme, with the support of the Italian Government. MEDIA Salles fosters the theatrical distribution of European films. This aim is pursued both by events involving Europe's cinema exhibitors and by initiatives to raise the visibility of European productions with industry players and potential audiences. Thus the current initiatives from MEDIA Salles dovetail in a program with a triple focus - training, promotion and information - and maximum combined effect.