From Tok To Table
My blogs
| Industry | Student |
|---|---|
| Location | Glasgow, East Dubartonshire, United Kingdom |
| Introduction | I am a third-year marketing student at the University of Strathclyde, studying International Business. For my current marketing assignment, I'm focussing on something I'm quite interested in, viral TikTok recipes. My blog, 'From Tok to Table', will follow my experience of testing, tasting, and recreating TikTok's hottest trendy dishes. For the second part of my assignment, I will create a detailed report analysing key engagement metrics, such as the rate of engagement, audience demographics, and geographic location, using Google Analytics. These insights will allow me to evaluate the blog’s performance, and based on the findings, I’ll offer recommendations to enhance future engagement and optimize the blog’s success. As a student who regularly says, "I'm skint," this blog will focus on generating viral dishes on a student budget, demonstrating that you don't have to spend a fortune to prepare tasty, Instagram-worthy meals. I'll be shopping at Tesco, looking for the cheapest options and Clubcard offers to keep things affordable without lacking flavour. |