Andrew Catsaras

My blogs

About me

Gender MALE
Industry Marketing
Occupation Strategist.
Location Australia
Links Audio Clip
Introduction I have been working in the marketing profession for 25 years and also taught marketing at the University of NSW for 10 years. My specialities are strategic marketing and brand management. A central part of my expertise is analysing markets using market research, which in political terms is known as polling. Some time ago I started to analyse the published polling as I would any research and sent my analyses to several journalists, who liked the material and published my results in their columns. Since then I have sent a regular newsletter to many people in the media, several of whom have cited my analysis. I have written articles for the Australian Financial Review, The Sydney Morning Herald and The Australian, and have appeared on ABC TV and Radio, and Channel Ten's "Meet the Press". From February 2012 I have appeared on ABC TV's "The Insiders" at the end of each month presenting a summary of the published opinion polls. The segment is called the "Poll of Polls". You can contact me on andrewcatsaras (at) gmail (dot) com