Susan Mitchell

About me

Introduction Susan Mitchell has had an inexplicable passion for demographics since the day she became editor of The Boomer Report, a monthly newsletter about the Baby Boom generation. Around the same time she also began writing for American Demographics, a magazine that produced more demographically inclined writers per square column-inch than any other in the history of the world. She authored several demographic reference books for New Strategist Publications, including American Generations and American Attitudes. Although The Boomer Report is long gone and she no longer writes for American Demographics, she continues to noodle with numbers as one of the editors at New Strategist and as a senior research analyst for Mintel International.