It's going to be very hard to make any social networking site sticky. By definition, these sites make it easy for you to talk with your friends -- and mobilize them all to another site if you want.
A more interesting business, I think, is something truly complementary to Myspace. What if MySpace were a platform, with an API, and you could build sites that preserve some of your identity at Myspace but allow a richer experience targeted say, to kids who like bugs, or for that matter, moms who like politics.
posted by Richard Sprague at 6:27 AM on Sep 29, 2006
"Alternate social networking sites"
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