While the whole world is focussed on the price of the Tata nano ($2500), I think the biggest innovation coming out of Tata Motors (TTM) is the packaging and delivery that is enabled by a modular design. Nano comes as a package to your door and you can assemble it.
What Tata should be doing is open sourcing the design of the Nano along the lines of GPL. This will spark a revolution in the auto industry with Tata as its spiritual leader. Tata could build a cult of enthusiasts around the world who will mod the base model and add to the open source IP of Nano.
Tata may want to take a few cues from IBM's experience with design of the PC. PC was based on open architecture. It was not IBM that made money on the PC but Microsoft and Intel. What Tata should do is open source the design and make money on the engine and gadget-ware that go with the car.
The last time someone open sourced the design of a manufacturable product, it turned into a ubiqutious entity albeit with notoriety. Yes, I am talking about AK-47 rifle. Tata has the opportunity here to make the world's first open source car. Common Ratan Tata, just do it for India Yaar!
posted by Vikas Deolaliker at 11:34 AM on Jan 13, 2008
"Tata Nano Design Should be Open Sourced"
No comments yet. -