At this stage we developed ways to integrate the menu, wine, dessert, and ordering counter, creating dialogue between the shopper and the worker while showcasing the action in the kitchen.
[Image]With logo and brand identity established, we could investigate the vital store functions and elements through the eye of the brand. We could begin discussing the appropriateness of materials and how they could continue the brand's story.
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We created a package of relationships: employees to customers, beverages to menus, visibility to food assembly, materials to the brand's identity.
"zaw capitol hill: creating strong elements"
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