If I were to walk through the front door of your business, right here, right now, what would happen? Would you stick a brochure in my hand, take my phone number and then kick me out?

No. Of course not. You wouldn't be in business long if that's how you treated people. So why is your website doing that?

If your business' web strategy is focused solely on building lists of customers, you are missing the real opportunity the web offers: communication. Your website is the world's window into your business. Isn't it time you opened that window and talked to us? Isn't it time you listened to us?