Post a Comment On: AstralBase

Don't undersell your services - sell QUALITY. Sell yourself, your business, your responsiveness, your reputation. Word will get around.

Who said that? Me. Funny when you hear yourself quoted. I posted that in response to a thread on AmayaUsers.com talking about your competition undercutting you and had someone quote it back to me. Made me chuckle. My wife runs an Commercial Embroidery Business and it's taken a 3-4 years to build to the point where we are just about to break thru. It's very satisfying to see that kind of progress. We built this. Customers love us.

The thing is, it applies to most everything we do. In my spare time (joke), I run one of the largest Walt Disney World travel sites on the internet... http://www.intercot.com - and we have been tempted over the years to cut corners, rush to decisions, launching products, services - whatever. Things that would have broken my vision - but the decision always has been to grow slow. Never have sacrifice quality.

Here we are 10 years later (this October) after things began as an experiment in Web Design and Meta Tags. Now recognized officially by Disney, sponsorship for the site at an all time high, and a wonderful staff and loyal community that is absolutely, hands down, the most friendly and caring bunch of folks you ever could meet. I couldn't have done it without a tremendous staff (Carol, Gary, Mel... in the early years Gale, Patricia, and a host of others along the way that believed in INTERCOT). I am absolutely amazed and humbled to be in the position I am.

Luck? No. Attention to detail and a long term vision? Yes.