Paul Barsch

My blogs

Gender	Male
Industry	Marketing
Occupation	Marketing Management
Location	San Diego, California, United States
Introduction	Fortune 500 marketer Paul Barsch directs the Professional Services marketing programs for one of the top ten software companies in the United States. Previously, Paul was EDS' Global Healthcare industry marketing director and he also worked as a senior marketing manager in BearingPoint’s Customer Relationship Management and Supply Chain practices. With 16 years of corporate marketing experience, Paul concentrates on the impact of technology and analytics to improve decision making and get closer to customers. The views expressed in this blog are those of Mr. Barsch and do not necessarily represent those of current or past employers.
Favorite Music	Mozart: Concerto & Sonata for Two Pianos
Favorite Books	Future Perfect, Authentic Leadership, Life is a Series of Presentations, Good to Great, My Years with General Motors, Only the Paranoid Survive, Marketing ROI, The Discipline of Market Leaders