Daniela Trifone

• Gender: Female
• Industry: Marketing
• Location: Milano : Italy

About Me

Specialized in setup and management of Google AdWords & Yahoo Search Marketing Pay-Per-Click search engine campaigns for a wide range of clients all over the world, I've been also involvend in search engine optimization from search engine friendly web design to compelling copywriting. • As a specialist in the search industry from 2005, I've worked with major clients including Dell computers, Lastminute.com, Zurich, Microsoft, Nestlè, Fiat and Expedia. • Interested in market and competitive analysis for advertising and digital marketing. • Strong knowledge of paid search campaign management, analysis and optimization. • Clear comprehension of web analytics and the ability to take action based on data. • Solid analytical, creative, and communication skills.

Interests

• Interactive marketing
• motori di ricerca
• search engine marketing
• SEM
• search engine optimization
• SEO
• PPC management
• search tracking
• web analytics
• integrated internet marketing strategy
• web metrics evaluation
• conversion enhancement
• persuasive website architecture
• usability
• information architecture
• marketing copywriting
• online advertising
• affiliation marketing
• email marketing
• online branding and WOM marketing.

My Blogs

Team Members