|Occupation||Director of Social Media Marketing and Strategy, National Hockey League|
|Location||New York, New York, United States|
|Introduction||I am the director of social media marketing and strategy for the National Hockey League, activating fans on social networks such as Facebook and Twitter. Born in Brooklyn, NY and raised in Acton, Mass., I have been working in public relations since 1996, mostly focused on business-to-business technology and services. In addition, I've spent more than 25 years as a player, head coach, administrator and journalist in the sport of hockey.|
|Interests||Hockey, sports business, technology, New Media, Social Media, Web 2.0|
|Favorite Movies||The Godfather Trilogy, Shawshank Redemption, Stalag 17, Rocky, Bad News Bears, Slapshot, Animal House, Blues Brothers, Caddyshack, Fletch, The Edge, Hoosiers|
|Favorite Music||Stevie Ray Vaughan, BB King, Chuck Berry, Frank Sinatra, Oldies, Led Zeppelin, U2, Pearl Jam, many others|
|Favorite Books||The Godfather, The French Connection, Thin Ice, The Game, Adams v. Texas|
Create a tagline for a new line of plastic bedsheets.
"Preferred by fine hourly-rate motels everywhere"