EliskaF

My blogs

About me

Gender Female
Industry Marketing
Occupation Associate Vice Chancellor of Marketing & Communications
Location Waco, TX, United States
Introduction I'm a 20 year career marketing and communications professional with a wonderfully artistic husband and two great children that keep my life in a constant state of madness. I joined the administration of Texas State Technical College System in 2002 leading the efforts of TSTC marketing system-wide to ensure coordinated and consistent marketing and communication. I work with an innovative team of individuals who pursue non-traditional forms of marketing to create and maintain relationships with its various audiences. This led me to the use of social media ... so we joined the Groundwell and the rest is history in the making. With the variety that marketing entails, this blog is aptly named Marketing Madness ... and that's how it seems many days ... pure madness!
Interests branding, identity, communications, public relations, marketing, social media, leadership, management, writing, editing, biking, geocaching