tag:blogger.com,1999:blog-8459015180787211651.post-50798180461512044752008-05-08T09:01:00.000-05:002008-05-08T22:35:28.319-05:00<div>I<span style="font-weight: bold; font-style: italic;">f you're not into social networking and you want to sell music</span>, you either need to get into it or get someone who IS into it to become a part of your marketing team. Instead of being depressed, I have to say I'm energized by the way music business's apple cart has been turned over and the bottlenecks are irreparably broken. Now listening and concert-attending FANS are driving the business, instead of the other way around. I say, "long live fan-<span class="blsp-spelling-error" id="SPELLING_ERROR_0">archy</span>!" <span class="blsp-spelling-error" id="SPELLING_ERROR_1">hehehe</span>...<br /><br />There are awesome stories on the net of music marketing successes using this new model.<a href="http://crowdsourcing.typepad.com/cs/2008/04/the-end-of-chap.html"> Go here to read about some) .</a><br /><br />Don't be fooled...It's HARD WORK doing business this way. To become successful... (and I am borrowing from the writings of <span class="blsp-spelling-corrected" id="SPELLING_ERROR_2">Internet</span> marketers such as <a href="http://marismith.com/">Mari Smith </a>and <a href="http://www.copyblogger.com/">Brian Clark</a>) ... you must:<br /><ol><li style="font-style: italic; font-weight: bold;">Connect with your fans.</li><li style="font-style: italic; font-weight: bold;">Interest your fans in staying around.<br /></li><li style="text-align: left;"><span style="font-style: italic; font-weight: bold;">Motivate and excite the fans so much that they want to buy from you.</span><br /></li></ol><a href="http://crowdsourcing.typepad.com/cs/2008/04/the-end-of-chap.html"></a>Think you'd have to make millions of fans to "make it"? ... Here are two links to a debate going on about the premise that it <span style="font-weight: bold; font-style: italic;">only takes 1000 "True Fans" to make a living</span> in the music business:<br /></div><div> </div><br /><div><a href="http://www.kk.org/thetechnium/archives/2008/03/1000_true_fans.php">http://www.kk.org/thetechnium/archives/2008/03/1000_true_fans.php</a></div><div> </div><div><a href="http://www.kk.org/thetechnium/archives/2008/04/the_case_agains.php">http://www.kk.org/thetechnium/archives/2008/04/the_case_agains.php</a><br /><br />Social networking sites I recommend for you to put up your profile <span style="font-style: italic;">and become active</span>:<br /><br /><span style="font-weight: bold;">1. <span class="blsp-spelling-error" id="SPELLING_ERROR_3">Myspace</span>.com</span><br />Recommended resource: <a href="http://www.bob-baker.com/myspace">Bob Baker's "My Space Music Marketing"</a> (about $20)<br /><br /><span style="font-weight: bold;">2. <span class="blsp-spelling-error" id="SPELLING_ERROR_4">Facebook</span>.com</span><br />Recommended resource: <a href="http://www.facebook.com/group.php?gid=5813483651">Mari Smith's "<span class="blsp-spelling-error" id="SPELLING_ERROR_5">Facebook</span> Fortunes" </a>(free)<br /><br /><span style="font-weight: bold;">3. Twitter.com</span><br />Recommended resource: <a href="http://www.problogger.net/archives/2007/10/23/why-twitter-isnt-a-waste-of-time/">"Why Twitter Isn't A Waste Of Time"</a> (<span class="blsp-spelling-error" id="SPELLING_ERROR_6">blogpost</span>)<br /><br /><span style="font-weight: bold; font-style: italic;">Anybody out there have other suggestions to share? Click "comment" below this post!</span><br /></div>Judy Rodmanhttp://www.blogger.com/profile/02826905171030168463noreply@blogger.com