Sydney Business Blogs

A Website for your Business - Only $395

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Welcome to Sydney Business Blogs, a small Balmain based company that will build your business a professional blog / website for only $395 - no other hidden costs, no ongoing charges and no hassle. If that's all you want contact us at the details below - but if you're interested in learning more about blogs, and getting your business on the first page of search engines then read on!

What is a Blog?
A blog is basically a website with a slightly different layout to what you're normally accustomed to seeing (you're looking at one now). You'll notice that a blog is basically one long page with information (posts) displayed in chronological order, but just like a traditional website there are links to other pages where you can access more information. Even though posts are displayed in reverse order, there are some 'tricks of the trade' that allow you to keep certain posts (like your company name) at the top of the page. The beauty of blogs is that they cost very little to build, and there are no running costs that you get with standard websites. They're easy to keep updated, and you'll find with a little practice you can keep your own blog looking fantastic instead of paying someone else to do it for you!

So Why a Blog for Business?
Blogs are often used by individuals as an online diary, however more and more businesses are starting to realize they're an powerful tool that can be used in a number of ways. Effectively marketing what your business does, increasing sales, improved PR and keeping existing customers informed of any developments are just some of the benefits you'll enjoy. Additionally, your existing and potential customers can leave feedback for you allowing your business to fine tune the services you're offering. Blogs are perfect for small local retailers, pubs, cafes/restaurants, entertainment venues and small businesses that work from home or a small office...in fact anyone that runs a business and wants to be on the web!

Don't Have a Website?
For businesses without a website a blog offers an extremely low cost, effective alternative to building a full website (which can literally cost thousands of dollars). You can give a blog a normal website address and advertise it to your potential and existing customers (just like the one we're using). You can have a full online presence that you personally maintain for a fraction of the cost of what you'd expect to pay for a full website.

Already Have a Website for Your Business?
If your business has a website then don't think of a blog as a replacement, but rather something that compliments what you already have. It makes sense to have both - any changes or updates to existing websites can be time consuming and costly exercises, whereas as blog allows you to do that yourself. By simply adding new information on a regular basis you'll ensure search engines have a better chance of finding your details, and you'll also know that your online details are up to date!

So Why Use Us?
We offer a professional, low cost alternative to the traditional website companies in Sydney. For a flat fee of $395 with no other hidden costs, we'll build you a professional looking website / blog (complete with a website address) that you can start using immediately. We'll come out to your business, discuss what you require and how you want your blog to look. Once it's complete we'll then spend more time with you showing you how to update your blog. We also offer ongoing services where we can manage your blog for you or run your online marketing campaign including Search Engine Optimization and Marketing (see below).

Some of Our Customers

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Take a look at our 3 latest sites;

www.lasangriatapas.com - Spanish Tapas restaurant in Balmain. A great example of how a website can help a restaurant - showing potential customers the menu, opening hours and directions. Simple but very effective...

www.parramattainternet.com - Internet Cafe in Westfield Parrmatta. The site is also promoted via a Google Adwords campaign with great success.

www.soulherveybay.com - Luxury beachfront apartments in Hervey Bay, Queensland. An effective way to market real estate and keep the site up to date and relevant.

www.hotelnoosa.com - Affordable accommodation in the heart of Hastings Street in beautiful Noosa.

Contact Details and Prices

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Sydney Business Blogs is a Sydney based company offering a personal, high quality, low cost service. We happy to come to your premises to explain and discuss what's required in setting up a blog for your company, or you're more than welcome to drop in and see us at;

Unit 9, Waterview Workshops
37 Nicholson Street
Balmain East
NSW 2041

Telephone 02 9810 7304
Fax 02 9810 7305
Mobile 0419 877866
Email mickash@aapt.net.au

Pricing

Please note that the following package prices are all you pay. Unlike many other web design companies there are no other hidden costs, and no ongoing hosting or maintenance fees to pay.

Option 1 - Basic Package - $395

Initial meeting at your premises to discuss requirements.
High Quality Blog built with upto upto 5 posts, photos, links,
website address (.com) of your choice and 12 months hosting ($10 per annum subsequent years).
1 hour follow up / training session at your premises when blog complete.

Option 2 - Standard Package - $495

Basic package as above.
Production of complete online marketing (SEM) campaign.
Management and reports of SEM campaign for 1 month.

Other

Monthly management of SEM campaign including written reports and one meeting per month - $90pm

Hourly rate consulting / advice - $40ph

Search Engine Optimization and Marketing

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One huge advantage of a blog is that you can really benefit from Search Engine Optimization (SEO) and Search Engine Management (SEM). It's critical your business is easy to find when people use Search Engines, and doing so requires that your online presence is up to date, relevant and popular. The flexibility of a blog ensures that you can do this (unlike traditional websites that may prove difficult to find as they're often not updated often enough).

SEO is a process that helps your website rank as high as possible in search engines. With 90% of all Internet users using a search engine to find information, ranking in a search engine needs to be a important part of your online marketing strategy. We can help you understand how to achieve long-term high rankings in a variety of search engines.

SEM generally refers to paid search listings. It's not always possible to have your business rate highly in SEO, in fact it can take several months to do so. Therefore having an effective SEM strategy is essential if you want to appear on the first page of a search results page - don't be put off by the fact the ad's you see on the right hand side of the search page are sponsored limks - they work! We'll help you optimise your website for search engines and make sure you're maximising your online marketing budget.

Talk to your Customers - Ten Simple Tips for Your Blog

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Once your blog is in place, it's critical to keep it updated with interesting and relevant information. Here are 10 simple ideas that can help you keep your blog looking great;

Post Reviews - review things that are relevant to your business such as products and services.

Post Style - write your posts in a manner that's easy to read, as if you're actually talking to the reader.

Weekly Updates on anything that's relevant to your business.

Do Something Different - every now and again post something completely unrelated to your business...just make sure it's fun and interesting!

Ask a Question - post a question for your readers / customers and see what answers they come up with.

Polls and Surveys are easily placed onto your site and can give valuable feedback for your business.

Have a Rant - talk about something that gets on your nerves and see the responses of your readers.

Use High Qulaity Photos to enhance your site. These can be easily purchased online from such photo houses as istockphoto.com

Show Links to other websites and blogs that are relevant to your products and services.

List Posts are always popular - such as 'Top 50 Blogs' or 'My Top Products'.