Newsthat

2008-05-17T16:00:00.000-07:00

The evolution of web architecture and design

2008-05-16T01:39:00.000-07:00

Look at the computer sitting in front of you, and you see the culmination
of architecture and design going all the way back to Charles Babbage’s
steam-powered analytical engine. You can use a computer without
knowing anything at all about the workings of the underlying mechanism.
However, if you know how it evolved to the point where it is now, you have
a much richer understanding of why it works the way it does. For the same
reason, understanding how the design and architecture of web applications
has evolved provides valuable insight into how and why the architecture
is sound.
Part 1 covers the evolution of the architecture and design of state-ofthe-
art web applications. It does not discuss servlets, JSP, and custom tag
development from an API standpoint because plenty of other texts are
available that focus on those topics. Instead, we examine these APIs from
a design and architecture perspective, describing how to build web applications
that are scalable, maintainable, and robust. Chapter 1 provides an
overview of the topics for the entire book. Chapter 2 covers the evolution
of web development in Java; chapter 3 explores that evolution through
custom JSP tags. Chapter 4 discusses the preferred design and architecture
option, Model 2, along with some architectural options.
The World Wide Web is a perfect example of how a simple idea (pages linked via
hypertext) can lead to extraordinary richness. Originally envisioned as a way to
provide static pages (now affectionately known as “brochure-ware”), the medium
quickly grew to embrace dynamic content. These original efforts were written in
languages like C and Perl. As time and technology progressed, new application
programming interfaces (APIs) sprang into existence, each building and improving
on the preceding technologies. New APIs appear because developers discover
limitations in existing languages and tools. Limitations in existing APIs led to the
repurposing of Java for building dynamic web content, first as servlets, then as
JavaServer Pages (JSP). The history leading from Perl, Common Gateway Interface
(CGI), and C is well documented in just about every book on the servlet and
JSP core APIs.
Developers coming from more traditional application development (for example,
client/server applications) discover that building web applications is fundamentally
different in many ways. Even if you are fluent in Java, the architecture
and design of web applications doesn’t necessarily come naturally. Just as the
switch from console applications to event-driven applications required a major
shift in thinking, the switch from event-driven applications to the stateless world
of web development requires a paradigm shift as well. Even an understanding of
the basic infrastructure of web applications won’t immediately reveal the most
effective architecture and design. Many decisions made early in the design and
development process have unforeseen repercussions later in the process. Because
of the oft-quoted and well-documented cost of architectural and design changes
late in the application lifecycle, it behooves you to get it right from the outset.
This chapter provides an overview of the topics we cover in this book. First, we
discuss the evolution of Java web development and the importance of design patterns.
Next, we examine web application frameworks (which are the topic of
part 2 of this book). Finally, we examine best practices (the focus of part 3), along
with a hot-button issue that falls under that heading. The main goal of this book is
to show you how to apply best software-engineering practices to the development
of web applications in Java.

Profitable Autoresponders - Discover 6 Brand New Secrets to Amplify Your Autoresponders

2008-05-14T06:43:00.000-07:00

By Sean R Mize

In this article, I share with you the 6 brand new secrets that you can use when sending promotional emails to your potential clients that can help boost your sales and maximize the benefits that you can get through your autoresponders:

1. Ensure that your promotional and marketing messages are clear. You would want your recipients to understand your message as quickly as possible so they can easily digest your ideas. This is the first step to compel them to take advantage of your products and services. Remember, nobody will make a purchase unless they understand what they are paying for. So, keep your email content as simple as possible. Use plain English and common terms that your potential clients can easily identify with.

2. Make your recipients feel that what you are offering them is important and extremely valuable. Make your potential clients understand that they will be doing themselves a favor if they purchase your products. You can do this by building up your offering and highlighting their benefits and features on your promotional emails.

3. Make sure that your copy is of high quality. Your promotional emails must be well-written, mirrors your expertise on your chosen niche, and they must flow well. They must also be free from any types of errors that can easily be taken against your professionalism.

4. Personalize your email messages. You don't want to be addressed as "Valued Customer" when you got a name, right? Most people feel the same way. To make your potential clients feel special and unique, strive to use their name at least twice within your email content. Also, make your email messages more personal by making them sound like you are directly talking to your recipients.

5. Make your autoresponder messages visually appealing. You may incorporate 2-3 images that are highly relevant to your message or insert a blinking text to easily get your recipients' attention. However, be careful not to overdo it if you don't want your content to look amateurish and if you don't want your downloading time to get affected.

6. Thank your paying customers through your autoresponders. Show your customer how much you appreciate their business by sending thank you notes every time they make a purchase. This simple gesture can make your customers feel valued and this will definitely promote repeat business and thus, increase profits.

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Internet and Online Businesses

2008-01-15T13:34:00.000-08:00

The internet can be one of the quickest ways to earn money if you have the knowledge and know how to apply it. You can reach a worldwide market sitting in front of your computer in your pajamas, sipping a nice cold drink.

So if you are after a surefire quick way to earn some money and put some dollars into your bank account, this could be the answer.

Forum marketing, if it is done the right way can earn you a substantial income. The money making part is found in your signature. You may already be a member of some forums, but without advertising with your signature you will not earn any money.

It is very important to remember not to spam the forums by just advertising the products that you are promoting. The moderators will soon ban you from the forums or your posts will just be deleted. You must post interesting and informative content and answer queries and questions to help other members.

Affiliate products are a great way to start, because you can earn up to 75% commission on each sale. One of the best places to find affiliate programs to promote is Clickbank. They have thousands of choices, just take your time in choosing the right ones for you.

Once you have found the affiliate programs you wish to promote, take some time to create a signature file which will make the readers want to click your links. Post consistently to the forums with informative content and you will earn money quickly.

by Barb Thornback

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Newsthat makes you famous!

2007-05-15T12:04:00.000-07:00

Would you like to be known by hundreds of daily readers?

Newsthat help you in your journalist career. Send an article about business and money on office@newsthat.net and we'll publish on the first page where it will be read and commented on by hundreds of people. This is your chance to do something constructive telling readers your own ideas. You'll be a the Star from the first page.
This is the site where post whatever you want, any idea is welcome and your readers will say if a good idea or not and your article will have part of an exceptional feedback.

office@newsthat.net

If you think that you found a way to do money send us an e-mail with your article!

Internet is funny

2007-05-14T14:15:00.000-07:00

55 Ways to Have Fun With Google

The evolution of web architecture and design

The Attributes Of Advertising To Marketing

2007-05-14T06:00:00.000-07:00

By Todd Ash
Advertising is a single component of the marketing process. It's the part that involves getting the word out concerning your business,product, or the services you are offering. Advertising and marketing are key elements in a company's success. One cannot be used without the other. Advertising works based on statistics. So there are definitely some people which are not reached by most ads.

This essentially is charged with having a product or service and creating a need or a perceived desire of the consumer to buy it. The message is designed to create awareness that the product exists, how it will be of value to the consumer or make their lives easier because they have it and explain why they should buy it immediately.

This only equals one piece of the pie in the strategy. All of these elements must not only work independently but they also must work together towards the bigger goal. Advertising Conference underscored the fact consumers trust other consumers more than they do marketers for product information. In today's oversaturated, fragmented media landscape, word-of-mouth marketing remains a cost-effective part of many advertisers' marketing mix.

It is a single aspect of marketing, which involves spreading the word about a business, product, or service offered to the public. Strategy is definitely a key part here, as there are many avenues to use. Advertising can serve for marketing well if it is suitable for the marketing strategy. It is a way to marketing the products or service of a company. Advertising is one of the keys to a successful business.

Advertising, personal selling, publicity, and public relations form the components of the marketing communication or promotional mix. Integrated Marketing Communication (IMC) is the strategic use of the aforesaid components towards . Advertising is to "display" ones wares. It is entirely passive.

It isn't what it used to be. Media has changed dramatically. Advertising builds brand awareness, which builds trust and credibility. Of course, that translates to more purchases.

Advertising and promotions managers may travel to meet with clients or representatives of communications media. At times, public relations managers travel to meet with special-interest groups or government officials. It reaches people through varied types of mass communication. In everyday life, people come into contact with many different kinds of advertising.

Advertising trojans make clandestine connections to adservers behind your back, consume precious network bandwidth and may compromise the security of your data. The latest versions of these "ad-viruses" operate in full stealth and are nearly impossible to detect without advanced knowledge of the system environment.

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Fun With Google

2007-05-10T13:49:00.000-07:00

A cabinet of search
engine curiosities,
riddles, games, and a
little bit of usefulness

(Original cartoon by the US government.)

When I think of Google, first and foremost I think of its role to
discover knowledge, people, and people’s thoughts. Search engines are
truly one of the first emergents of a global brain, and in good tradition
of Gutenberg’s inventions in the technology of printing, of the
invention of the internet, and later the invention of the World Wide
Web. All those bring us closer together by speeding up the rhythm in
which we communicate.
So there we have it, for the first time in history: search, the key to
instant knowledge. And what do we do with it? Silly things. OK, not
exclusively. But silliness is a part of it. People googlewhack,
googlebomb, or egogoogle. People create parodies of Google. They
create search engine contests. Magic tricks, riddles and art based on
Google. They have a lot of fun with Google, and get together to play
games on top of Google services. Even Google Inc themselves send
out April Fool’s jokes every year, and celebration logos many times a
year. Oh, humanity!
But behind many of the playful creations surrounding that giant
Google toy, there are serious lessons to be learned. Of the 55 ways to
have fun with Google presented here, some ways indeed teach us
something; about life, Google, and how to become a better searcher.
And the rest of the ways? Well, seriously, they’re really just there to
have fun. And I hope you enjoy!

1. Egogoogling: Susan Is…

Have you ever searched for your own name on Google, curious what
the world has to say about you? Almost everyone of us did, one time
or another. In fact, you should – maybe others search for you all the
same, and you want to know what they will find.
The act of searching for yourself is also known as “egogoogling.”
Here’s a variant of it which can be a fun game. Enter your first name
followed by the word “is” into Google, and put the search in quotes.
For example, if your name is Susan, the search would look like this:
“susan is”
Now in the search result snippets, you will learn a lot of things about
you that you didn’t even know! For the name “Susan,” we get the
following:
Susan is an amazing person to work with!
Susan is an ethical woman and is refusing to cooperate
Susan is a very attractive young lady (with a boyfriend) who for
some reason is always late.
Susan is a top Florida residential real estate agent.
Susan is a top producer specializing in the ski resort town of
Breckenridge, as well as the surrounding area.
Not only can you apply this approach to find out more about yourself
(or just have a good laugh, actually, as the results are likely to be about
another person), you can also use this to find out about celebrities. To
do so, enter the full celebrity name followed by the word “is” into
Google, and put it in quotes again:
“arnold schwarzenegger is”
For action movie star Arnie, we get these results:
Arnold Schwarzenegger is a very talented man who would
make an excellent governor.
Arnold Schwarzenegger is falling into a similar spiral.
Arnold Schwarzenegger is looking out for voters’ best
interests.
“I WILL BE BACK”…:D

NEXT PAGE, PLEASE => :)

you want more? Yousure ??..:)

2007-04-23T15:25:00.000-07:00

2. The Google Snake Game

2007-04-23T15:13:00.000-07:00

Here’s a party game which needs nothing but a working internet
connection (say, a notebook or cell phone), and Google.com’s web
search. The goal is to create the longest phrase that Google can find by
alternately adding one word to the end of the other player’s search
phrase. Say, the first person starts with “Feelings”. Now the second
person adds a word, “are”, so we get “Feelings are”... (Note the use of
quotation marks in the search query.)
Now every time a word is added, the phrase is searched for in Google,
and the resulting page count is announced to the group. The one
person who creates a sentence with zero results in Google loses and has
to do something silly (or if you want to play with points, he loses a
point, and the last person who created a sentence with results in Google
will win a point). To prevent cheating, the one whose turn is next is not
allowed to look at any search result snippet.
Let’s take our sample, and see what we get:
Peter: “Feelings” (53,200,000 results in Google)
Mary: “Feelings are” (2,100,000 results)
Jake: “Feelings are nothing” (1,090 results)
Susan: “Feelings are nothing and” (19 results)
Peter: “Feelings are nothing and we” (0 results)
Susan gets 1 point, and Peter gets minus 1 points (or has to do
something silly).
If you create too obscure a sentence there won’t be any results and you
will lose, but if your sentence gets too many results, your opponent will
also be able to create a sentence with results. The basic strategy is to try
to create sentences so silly that there are only a few results, but not so
silly there are no results…

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2007-04-23T15:03:00.000-07:00

Note that you can use “stars in,” “was born in” and similar glue words
instead of “is” to find out almost anything about a celebrity. You can
even expand the idea to include things, not people… try searching for
“Nikon cameras are” and similar queries.
If you don’t have Google near you, here are some popular male and
female names with their “egogoogled” results.

Male Names

Aaron is a monotonic anchor.
Adam is a deeply disturbing and depressing film.
Alan is AI’s pattern-matching chatbot.
Albert is so cute!
Andrew is the Patron Saint of Scotland.
Anthony is probably the best male vocal out there.
Arthur is kind of in a category by itself.
Brandon is for the birds.
Brian is embarrassed that he needs the extra help in school.
Carl is just sitting there in Nashville!
Charles is also a coach of AYSO youth soccer, an officer in the PTA of the
local elementary school.
Christopher is of mixed heritage (Asian-American).
Daniel is a natural talent .
David is not allowed computer access.
Dennis is one of Britain’s best known entrepreneurs.
Donald is rarely easy to understand, and people have supposedly heard him say
all sorts of risque things. Donald is a Professor in the Department of
Psychology.
Douglas is “King of California.”
Edward is a biological human (not a robot).
Edward is coming BACK to television.
Eric is featured on guitar and mandolin on the songs Viargra and Gypsy
woman.
Frank is hilariously funny on what makes us red-staters different from bluestaters
(not).
Fred is leading the Franklin Templeton Shootout after 2 rounds!
Gary is the editor and compiler of ResourceShelf.
George is, quite simply, the worst helpdesk technician ever.
Gerald is frightened and doesn’t understand why the woman wants to assist
him.
Gregory is recognized as one of the very foremost orators.
Harold is an original.
Henry is currently in jail.
Jack is looking for a house with about half an acre of land to buy in California.
James is as forthright as an Old Testament prophet.
Jason is who the JASON Project is named after.
Jeffrey is helping to clear up this cosmic murkiness.
Jeremy is a conscientious worker who can usually be relied upon.
Jerry is a master at understanding your goals for the photograph and then
creating the perfect lighting.
Joe is “LIVE” daily.
John is succeeding marvelously in journalism’s highest calling: to encourage
people .
Jonathan is writing a magical fable of his grandfather’s village in Ukraine.
Joseph is the Special Assistant to the President and Senior Director.
Joshua is home now.
Juan is similar to the one at the top of this page.
Justin is practicing walking on his hands.
Keith is a true character who comes across as being very sincere.
Kenneth is a strong advocate for community building and social change.
Kevin is creative director and co-founder at Lightroom.
Larry is also a political planner.
Lawrence is a New York Real Estate Broker specializing in Putnam.
Mark is coauthor of Inside Windows 2000, Third Edition (Microsoft Press).
Matthew is believed to have used Mark and the theoretical source.
Michael is abandoning the music business to release his songs online for free
instead.
Patrick is one of the nation’s best young auto racers.
Paul is backwards in line and taller than everyone else, again.
Peter is a consultant with a distinguished academic track record.
Ralph is not beyond fishing around for a philosophical explanation.
Raymond is an observer-participant anthropologist in the Internet
Richard is often accused of being overly concerned with himself.
Robert is an elder in the Presbyterian Church (USA)
Roger is approached by a gangling, spotty computer scientist.
Ronald is known in more than 100 countries wherever you find McDonald’s
restaurants.
Ryan is clearly good at her job.
Samuel is irresistible.
Scott is arguably the most well-known and influential unknown composer.
Shawn is now 26 years old, lives in San Diego, enjoys snowboarding, taking
trips to Lake.
Stephen is working with Marvel to produce a series of comic books.
Steve is a DJ in Boston.

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Photos from readers

2006-04-18T14:38:00.000-07:00