tag:blogger.com,1999:blog-211825432009-07-03T04:44:36.330-04:00Internet Marketing StrategyInternet and Businesses Online Articles <i>by Zeoh.com</i>Dennis Watsonnoreply@blogger.comBlogger1279125tag:blogger.com,1999:blog-21182543.post-71727384532634480072009-06-09T19:34:00.000-04:002009-06-09T19:36:17.226-04:00How Do Google's New Search Options Affect SEO?Searchers Now Have More Ways to Find Your Content Google's search options were designed to allow users to refine their searches. That means users will use these to weed out irrelevant results and better find what they're looking for.It also means that there is a whole new set of guidelines that search engine marketers will need to think about...or does it? Perhaps it's just the same guidelines, Dennis Watsonnoreply@blogger.comtag:blogger.com,1999:blog-21182543.post-61489252936671410132009-06-09T19:32:00.000-04:002009-06-09T19:33:28.198-04:00SEO Checklist with Vanessa FoxMs. Fox Knows Things You (Probably) Don't When you are evaluating your website from an SEO/Indexing/Crawlability perspective there are a few things to keep in mind and some important questions you may not be asking yourself. What questions are you asking yourself? Share with WebProNews readers.I managed to catch up with Vanessa Fox at the SMX Advanced show in Seattle last week. We talked Dennis Watsonnoreply@blogger.comtag:blogger.com,1999:blog-21182543.post-67218840609125193652009-06-01T22:30:00.000-04:002009-06-01T22:31:37.777-04:00Multiply Your Marketing Like a VirusIn today's Internet, conversations are cropping up all over the place. People are talking. They are talking about products. They are talking about businesses. And they are certainly talking about their experiences.When you look at how blogs, forums and social networking sites have exploded in the last few years, you can see how powerful word-of-mouth is. But the question is, is it all really Dennis Watsonnoreply@blogger.comtag:blogger.com,1999:blog-21182543.post-8250114681422467412009-06-01T22:29:00.000-04:002009-06-01T22:30:00.855-04:00Using Social Media to Boost Search Engine ResultsMost of us are well aware that the search engines frequently change their algorithms to improve search results for users (and foil spammers), which can make it challenging for small businesses just to keep up. But as web technology continues to evolve, it also creates new opportunities for small businesses to improve their SEO strategies and boost their rankings as well. Social media (sites like Dennis Watsonnoreply@blogger.comtag:blogger.com,1999:blog-21182543.post-59957630875023613482009-06-01T10:54:00.002-04:002009-06-09T19:37:12.082-04:00June 2009How Do Google's New Search Options Affect SEO?SEO Checklist with Vanessa FoxMultiply Your Marketing Like a VirusUsing Social Media to Boost Search Engine ResultsDennis Watsonnoreply@blogger.comtag:blogger.com,1999:blog-21182543.post-87969365169606670732009-05-20T19:23:00.000-04:002009-05-20T19:24:16.049-04:00Why Content is King In Web DesignHow can you help your readers know whether your site can really help them? Do you need a web designer to make it happen? Why is content writing for the web different from any other kind of writing? You'll find answers in this article.Web Design: ScannabilityWould it interest you to know that most web users don't come to your site to appreciate the attractiveness of the design? That's not to say Dennis Watsonnoreply@blogger.comtag:blogger.com,1999:blog-21182543.post-45933787184968357342009-05-20T19:21:00.000-04:002009-05-20T19:22:23.907-04:00The Seven Deadly Sins of Website CopyThroughout my research, I'm always surprised when I stumble onto websites that are professionally designed and seem to provide great products and services, but lack or fail in certain important elements.Elements that, with just a few short changes, can help multiply the results almost instantaneously.Generally, I have found that there are seven common mistakes. I call them the "Seven Deadly Sins.Dennis Watsonnoreply@blogger.comtag:blogger.com,1999:blog-21182543.post-79719306858420464252009-05-20T19:19:00.000-04:002009-05-20T19:20:50.205-04:00Why You Should Use Article Directories to Promote Your WebsiteIf you are online and are not already using article directories to promote your website, you are missing out on a free and highly effective marketing option. Article directories are great ways to draw traffic to your site without paying for advertising. However, to get real traffic to your site using an article directory, you must know how to use them correctly.What Article Directories AreBefore Dennis Watsonnoreply@blogger.comtag:blogger.com,1999:blog-21182543.post-20833228933509345822009-05-20T19:17:00.000-04:002009-05-20T19:19:19.818-04:00Avoiding Top SEO MistakesFollowing are the 9 Biggest SEO Mistakes which Web Designers & Web Developers should avoid.Splash PageI've seen this mistake many times where people put up just a big banner image and a link "Click here to enter" on their homepage. The worst case -- the "enter" link is embedded in the Flash object, which makes it impossible for the spiders to follow the link.This is fine if you don't care about Dennis Watsonnoreply@blogger.comtag:blogger.com,1999:blog-21182543.post-53819290701847735162009-05-20T19:14:00.000-04:002009-05-20T19:16:50.696-04:00Twitter to Search the Web in Real TimeTwitter Moving Beyond TweetsEarlier this year, Twitter began integrating Twitter Search (formerly Summize) into its home page. Just about a week ago, it became available there for everybody.But that's not the interesting part. The interesting part is what lies ahead for Twitter search. From the sound of it, it's about to get taken a lot more seriously. According to CNET, Twitter's new VP of Dennis Watsonnoreply@blogger.comtag:blogger.com,1999:blog-21182543.post-79589469842805205852009-05-15T21:14:00.000-04:002009-05-15T21:15:34.455-04:00Making The Most Of The Webmaster ToolsYou've spent hours upon hours building and tweaking your website until you're finally proud and satisfied to show it off to the world.You check daily for the traffic of visitors to wander through, and praise all your hard work. Days go by, and still only a couple of people have checked anything out - what's happening?!?Well, chances are that nobody really knows your site is online. While it's Dennis Watsonnoreply@blogger.comtag:blogger.com,1999:blog-21182543.post-61090478738086589342009-05-15T21:12:00.000-04:002009-05-15T21:13:55.369-04:00How to Optimize for Google - Part 1 of 3In today's online world search engine rankings can make your business succeed, and while rankings in Yahoo and MSN are very valuable, their combined market value is still less than that of Google. This makes achieving top rankings in Google that much more important.In this three-part series on How to Optimize for Google we will touch on a number of important aspects for top Google rankings Dennis Watsonnoreply@blogger.comtag:blogger.com,1999:blog-21182543.post-33299829026209371762009-05-15T21:11:00.000-04:002009-05-15T21:12:33.803-04:00Top 5 Reasons Most Internet Businesses FailIf you've been online for any amount of time, then I'm sure you've heard many of the success stories about internet entrepreneurs, and how they're making millions every year, and you've probably heard how easy it is for you to do it, too.And the truth is, it actually is kind of easy, but not as easy as most salesmen would have you believe. There is a little bit of work involved, and anyone who's Dennis Watsonnoreply@blogger.comtag:blogger.com,1999:blog-21182543.post-64180246367612351892009-05-15T21:09:00.000-04:002009-05-15T21:11:17.211-04:00Online Business FunctionalityWhat Do You Want Your Online Business To Do? I'm sure you've heard the term Web 2.0 recently and wonder... What does that mean?Well, "Web 2.0" refers to a perceived second generation of web development and design, that facilitates communication, secure information sharing, interoperability and collaboration on the World Wide Web. Essentially, Web 2.0 changes the way people use and interact with Dennis Watsonnoreply@blogger.comtag:blogger.com,1999:blog-21182543.post-729585397681402232009-05-15T21:07:00.000-04:002009-05-15T21:09:39.817-04:00Men Want It Fast, Women Want It All8 things e-tailers need to know about shopping and the sexes The following is based on research, not sexism or prejudice of any kind. Conclusions are by nature overly general, and there are many exceptions to the following “rules” of masculine and feminine behavior. Quite simply, there really are general and stark differences in the behaviors men and women, but this fact should never be Dennis Watsonnoreply@blogger.comtag:blogger.com,1999:blog-21182543.post-71963565044980372012009-05-04T22:02:00.000-04:002009-05-04T22:03:21.353-04:0012 Simple Steps to Effective WebsitesBy Nancy Fraser (c) 2009The Owl and the Pussy-cat went to seaIn a beautiful pea green boat,They took some honey, and plenty of money,Wrapped up in a five pound note.Edward Lear must have had some precognition about what was in store for us all with the development of the internet when he wrote this nonsensical poem.Many people do feel at sea after they launch their website and attempt to navigateDennis Watsonnoreply@blogger.comtag:blogger.com,1999:blog-21182543.post-45403834889430649632009-05-04T22:00:00.000-04:002009-05-04T22:01:57.716-04:00How Much Face-Time Does Your Website Need?By Jerry Bader (c) 2009How much time does it take your website to deliver your marketing message? Assuming the site traffic you generate is the least bit interested in what you have to say, how much of what you're saying do they remember, or more to the point, how much do they need to remember?Have you ever thought about, or even considered, how much face-time your website needs to be effective? Dennis Watsonnoreply@blogger.comtag:blogger.com,1999:blog-21182543.post-73555853332845637852009-05-04T21:58:00.000-04:002009-05-04T22:00:25.594-04:00Blog Flipping: 10 Important Factors When Selling Your Weblog Or WebsiteBy Chuck Crawford (c) 2009The market for blogs has exploded. Many companies do not want to invest the time in developing a blog in their respective niche, which has given rise to a whole new cottage industry, blog flipping.Blog flipping is done in a few different ways. Some flippers buy an existing blog that has potential, but is not currently producing. They take that blog and build the traffic Dennis Watsonnoreply@blogger.comtag:blogger.com,1999:blog-21182543.post-46095079087343434702009-05-04T21:57:00.000-04:002009-05-04T21:58:47.098-04:00Want to Get Your Google Profile Verified?By Chris Crum - Fri, 05/01/2009 - 15:19Now That They're in SERPs, It Might Be a Good IdeaNow that Google is putting Google Profiles in search results, you might want to consider getting verified. You have to go through a process to do this however."Should you get a verified name? Right now, it doesn’t influence whether your profile will rank better in profile results," says Danny Sullivan at Dennis Watsonnoreply@blogger.comtag:blogger.com,1999:blog-21182543.post-81640227514519453652009-05-04T21:52:00.003-04:002009-05-20T19:25:31.829-04:00May 2009Why Content is King In Web DesignThe Seven Deadly Sins of Website CopyWhy You Should Use Article Directories to Promote ...Avoiding Top SEO MistakesTwitter to Search the Web in Real TimeMaking The Most Of The Webmaster ToolsHow to Optimize for Google - Part 1 of 3Top 5 Reasons Most Internet Businesses FailOnline Business FunctionalityMen Want It Fast, Women Want It All12 Simple Steps to EffectiveDennis Watsonnoreply@blogger.comtag:blogger.com,1999:blog-21182543.post-90700421716144751242009-04-30T20:06:00.000-04:002009-04-30T20:07:36.512-04:00Work On Your Web Content And Your Content Will Work For YouEffective website content can generate targeted traffic, improve conversions, increase average sales value, and even increase customer retention levels.It's no secret that website content plays a pivotal role in generating traffic; virtually every marketing website and SEO newsletter extols the search ranking based benefit of keyword optimised content.However, content that concentrates solely on Dennis Watsonnoreply@blogger.comtag:blogger.com,1999:blog-21182543.post-89014805232494541852009-04-30T20:05:00.000-04:002009-04-30T20:06:28.375-04:00Top 5 Signs That Your Website SucksBy John Metzler (c) 2009Small business owners may not have the resources to invest heavily in their web presence and finding solutions to problems can be like finding a needle in a haystack. You know something's wrong but don't have the faintest idea how to fix it. Is it a technical issue? Are your ads not performing well? Don't know what kind of traffic you're getting? Website problems can fall Dennis Watsonnoreply@blogger.comtag:blogger.com,1999:blog-21182543.post-67246801798393673532009-04-30T20:04:00.001-04:002009-04-30T20:04:56.020-04:00Local Search and its Benefits to Your BusinessTo a greater extent search engines and local services are being used by people in your hometown to find what they are looking for.A deep research has shown that somewhere in neighborhood of 70% of households do some kinds of search for a local product or service on a daily basis.That's the reason, why every local search is becoming more and more important to your advertising campaign and major Dennis Watsonnoreply@blogger.comtag:blogger.com,1999:blog-21182543.post-86836262256999589592009-04-30T20:01:00.000-04:002009-04-30T20:03:31.580-04:00Google Set To Change Ranking AlgorithmBlackhat SEO spammers force Google’s hand Google is set to make changes to its search ranking algorithm to combat the spate of links leading to malicious web pages appearing at the top of Google’s search results, according to an inside source.Over the past few months, cybercriminals have been using blackhat SEO techniques to manipulate search rankings. When it first began, they were marginally Dennis Watsonnoreply@blogger.comtag:blogger.com,1999:blog-21182543.post-79958808035674756092009-04-30T20:00:00.000-04:002009-04-30T20:01:44.663-04:00Finding Balance Between SEO and Non-SEO Traffic GenerationBy Kurt D. Lynn (c) 2009 KLynn IncSo much SEO.You might think, from all the buzz about search engine optimization - SEO - that it offers a cure for all the world's business ills. Somehow, SEO has been propelled from the backwaters of Internet geekdom into the forefront of modern business marketing. For example, if Google's own search results are any indication, the interest in SEO yields almost Dennis Watsonnoreply@blogger.com