tag:blogger.com,1999:blog-2074681513024527904.post-41025666534862989842007-08-21T23:22:00.000-05:002007-08-21T23:29:24.719-05:00Business Week recently did a survey asking how salespeople get generate their sales leads. The top three results were:<br /><br />1. Referrals from clients (22%)<br />2. general referrals (16%)<br />3. Cold calling (13%)<br /><br />So, cold calling is the third most popular method of generating sales leads. Does this mean it still works? Business Week tends to think so. I don't. Just because 13% of salespeople, according to their survey, do it doesn't mean it works. It just means that people are still doing it. <br /><br />So salespeople still cold call. Even with all of the modern sales prospecting methods now available, they still do it. That's unbelievable to me.Tino Bunticnoreply@blogger.com