B2B Business Success - TradePals Blog

PlaceMyProduct.com Ad Auction Launch

2008-01-28T15:02:00.000-05:00

I'm launching a new website today, http://www.placemyproduct.com/. PlaceMyProduct.com is, simply, a place to auction off your ad inventory to the highest bidder.

You can, pretty much, auction any type of ad, sponsorship, or product placement, both online or offline. It's up to you. Some basic online examples could include:

1. Banner ads on websites
2. Sponsorships on podcasts
3. Text links on blogs
4. Product placement in online videos
5. Sponsorships for your email newsletter

Those are just a few examples for online ads. You can auction offline ads as well, like ads in a niche magazine or outdoor ads.

I created an auction for a banner placement in TradePals profiles. Have a look and place a bid if interested.

Bad Ad Placement

2007-11-09T01:30:00.001-05:00

Sometimes ad placement is just bad (check the positioning of the exhaust pipe)...

ScratchBack.com And The Future Of Online Advertising

2007-10-28T20:14:00.000-05:00

A smart, entrepreneurial fella by the name of Jim Kukral launched a new online (blog) ad network that goes by the name of ScratchBack.

THIS IS THE FUTURE OF ONLINE ADVERTISING!!!

Let me elaborate. I don't mean that ScratchBack, as good idea it actually is (and it is a great idea), is the future of online advertising. Rather, it's the way it is set up that is the future of online advertising.

Traditionally, an online ad network works like this: The ad network signs up thousands of advertisers that want their ads shown across a network of websites. Website publishers post the ad code on their site and the ad network automatically populates the ad space with ads paid for by the advertisers. This works well and makes a lot of money.

But a new startup cannot compete with these networks because they're huge and already ingrained into the fabric of the web. Any new entrants to this competitive market are apt to fail because they would need a huge critical mass to be a success. New advertisers won't sign up because their network of websites won't be big enough to advertise on. New publishers won't sign up because there aren't enough advertisers so they won't make any money. Even with a cool new way to distribute the ads (Turn.com) will be difficult to launch because of the absolute giants in online advertising that you'd have to compete with (Google, Yahoo, MSN, etc.). Just see Turn.com; it's received $26 million in funding and seems to be forever stuck in beta.

Now, take ScratchBack. It doesn't need a critical mass of advertisers and publishers to launch because it works differently than the standard ad networks. Check it out: www.ScratchBack.com and try it on your blog (if you do, indeed, have a blog).

I've added the SratchBack widget on the side panel, the one that says "Are you in my topspots?" I'm testing it out but I probably won't keep it up long as the audience of this website is probably not the type of audience it would be applicable for.

I'm interested in ScratchBack for another reason. I'll be launching a new ad network some time in the coming weeks as well. Like ScratchBack, it's success doesn't hinge on achieving a big critical mass of advertisers and publishers, although it will need some to kick it off. So, I'm interested in seeing some of Jim's marketing strategies, how well they work, and perhaps borrow a few of his marketing strategies myself (I do have some unique marketing strategies which I'll use that haven't really been done in an organized way yet).

Join The Conversation - Joseph Jaffe

2007-10-24T14:40:00.000-05:00

I don't normally buy marketing books, but I bought one... for the cover. I recognized so many faces on the cover that I had to buy it...

Join The Conversation is Joseph Jaffe's new book. See how it Bumrushed the Amazon charts.

50 Most Important And Influential People In The Tech Business

2007-09-26T00:39:00.000-05:00

According to, soon to be no-more, Business 2.0 magazine, the following people are the 50 most important, most influential in the tech sector of business:

50. Jay Adelson - CEO of Digg.
49. Jason Calacanis - Jason was the founder of Weblogs, Inc, which was sold to AOL in 2005. His latest internet venture is Mahalo. "Mahalo" means "thank-you" in Hawaiian.
48. Gina Bianchini - Gina is the CEO of Ning, a website that allows people to create their own social networks, like the Brooklyn Art Project, for example.
47. Ed Iacobucci & Vern Raburn - Co-founders of Citrix Systems and, soon-to-be, DayJet air taxi.
46. Paul Graham - Founder of Y-Combinator, a new seed fund that takes a hands-on approach to nurturing startups.
45. You - Almost as cheesey as Time's person of the year.
44. Evan Williams - Founder of Twitter, and the man responsible for "daily tweets."
43. Elon Musk - Currently involved with 3 ventures: Tesla Motors, SpaceX, and Solar City.
42. Doug Melton - Co-director of the Harvard Stem Cell Institute.
41. Tim O'Reilly - CEO of O'Reilly Media and the person who coined the term "Web 2.0."
40. Sam Zell - Print media mogul and not afraid of picking fights with powerhouse Google.
39. John Edmond - Co-founder of Cree, an LED lightbulb manufacturer
38. Arianna Huffington - Political blogger Ariana's wildly popular Huffington Post is one of the most visited blogs on the internet.
37. Fake Steve Jobs - The real Dan Lyons is AKA Fake Steve Jobs.
36. Kevin Walsh - Walsh's Renewable Energy division at GE Energy Financial Services plans to spend $4 billion on renewable energy investments trough to 2010.
35. Howard Draft - CEO of DraftFCB, a big-time marketing agency.
34. Mark Zuckerberg - The face of The Facebook. Mark started "The Facebook," which is now just Facebook without the "the."
33. Richard Branson - Virgin.
32. Indra Nooyl - CEO of Pepsi. Coca-Cola is better!
31. Mukesh And Anil Ambani - Billionaire brothers from India.
30. Charles Phillips - President of Oracle.
29. Nicholas Negroponte - Chairman of non-profit One Laptop Per Child.
28. Reed Hundt - Vice Chairman of Frontline Wireless.
27. Janus Frils & Niklas Zennstrom - Co-founders of Joost and Skype.
26. Tom Cogan - Chief Project Engineer at Boeing.
25. Philip Rosedale - Founder of Linden Labs which created a Second Life for people with no first life.
24. Tony Fadell - Senior VP at Apple
23. Min Kao - CEO of Garmin, a manufacturer of GPS devices
22. Michael Arrington - Getting TechCrunched can do wonders for an internet startup.
21. Randall Stephenson - CEO of AT&T.
20. Shigeru Miyamoto - Senior Managing Director at Nintendo.
19. Martin Eberhard - CEO of Tesla Motors
18. Agile Software Development - Not really a "person."
17. Robin Li - Cofounder of Baidu, China's biggest search engine.
16. Barry Diller - CEO of IAC/InterActiveCorp, which owns Ask.com.
15. Bruce Chizen - CEO of Adobe.
14. Mark Hurd - CEO of Hewlett-Packard.
13. Jimmy Wales - Founder of Wikipedia. Check out what Michael Scott has to say about Wikipedia in the video below:

12. Jeff Bezos - CEO of Amazon.com
11. Brian McAndrews - CEO of aQuantive.
10. Katsuaki Watanabe - President of Toyota.
9. John Chambers - CEO of Cisco Systems.
8. Arnold Scharzenegger - Governor of California, AKA The Governator
7. Susan Decker - VP of Yahoo!.
6. Rupert Murdoch - CEO of Newscorp, which owns MySpace.
5. Paul Jacobs - CEO of Qualcomm.
4. Michael Moritz - Managing Director at Sequoia Capital.
3. Private Equity - Also not a real person.
2. Steve Jobs - The REAL Steve Jobs
1. Eric Schmidt, Larry Page, and Sergey Brin - Google is taking over the world!

Rich People Are A Drain On Society - Watch The Video

2007-09-13T01:41:00.000-05:00

The rich are unwise with their money. We need social programs to help them become super rich. Otherwise, they'll continua to be a drain on society... Watch the video:

In The Know: Are America's Rich Falling Behind The Super-Rich?

Cold Calling Still Works!!! Yeah, Right.

2007-08-21T23:22:00.000-05:00

Business Week recently did a survey asking how salespeople get generate their sales leads. The top three results were:

1. Referrals from clients (22%)
2. general referrals (16%)
3. Cold calling (13%)

So, cold calling is the third most popular method of generating sales leads. Does this mean it still works? Business Week tends to think so. I don't. Just because 13% of salespeople, according to their survey, do it doesn't mean it works. It just means that people are still doing it.

So salespeople still cold call. Even with all of the modern sales prospecting methods now available, they still do it. That's unbelievable to me.

Becoming An Online Marketer - About.com Online Advertising Shows You How

2007-08-13T23:39:00.000-05:00

About.com receives over 30 million visitors every month. It is a professional content site categorized by hundreds of different topics. One of their newest topic categories, which was just recently launched, is online advertising. Visit the site at onlineadvertising.about.com.

Writer, Cory Treffiletti, writes about topics such as:
•Media buying basics
•becoming an online marketer
•Choosing agencies, affiliates, and partners
•Measuring metrics and analytics
•Advertising in online video
•Advertising in online social networks and user-generated content

It's a good read for anybody involved in online marketing, from the beginners to the experts.

Canada's 100 Fastest Growing Companies - By Profit Magazine

2007-07-03T22:24:00.000-05:00

Wouldn't it be nice if you can start a business and then watch it grow by 33,700% per year? That's the revenue growth rate of Canada's fastest growing company, as reported by Profit Magazine.

Here is the complete list of Canada's fastest growing companies, followed by percentage revenue growth, name of the CEO/President, and the loaction of the company:

1. Rentcash: 33,700%; Gord Reykdal; Edmonton, Alberta
2. Digital Oilfield: 8,757%; Rod Munro; Calgary, Alberta
3. Rutter: 8,114%; Donald Clarke, St. John's, Newfoundland
4. Digital Rapids: 6,972%; Brick Eksten; Markham, Ontario
5. BTI Photonic Systems: 5,607%; Lance Laking; Ottawa, Ontario
6. Savanna Energy Services: 4,649%; Ken Mullen; Calgary, Alberta
7. Solium Capital: 4,337%; Jeff English; Calgary, Alberta
8. Optimal Geomatics: 4,025%; Colum Caldwell; Vancouver, BC
9. Peer 1 Network: 4,016%; Fabio Banducci; Vancouver, BC
10. Knor Plast: 3,964%; Eric Lang; Cornwall, Ontario
11. Canada Web Hosting: 3,830%; Brian Sheppard; Kelowna, BC
12. I Love Rewards: 3,675%; Razor Suleman; Toronto, Ontario
13. Geotech: 3,196%; Ed Morrison; Aurora, Ontario
14. Brahma Compression: 3,127%; Don Schafer; Calgary, Alberta
15. Rapid Technology: 3,120%; Michael Jones; Calgary, Alberta
16. Kaboose: 3.068%; Jason DeZwirek; Toronto, Ontario
17. Communicate.com: 2,951%; David Jeffs; Vancouver, BC
18. Coastal Contacts: 2,901; Roger Hardy; Vancouver, BC
19. Disc Go Technologies: 2,882%; Mark Chaplin; Langley, BC
20. QuestAir: 2,633%; Jonathan Wilkinson; Burnaby, BC
21. CityXpress: 2,556%; Phil Dubois; Vancouver, BC
22. Workbrain: 2,482%; David Ossip; Toronto, Ontario
23. Pareto: 2,469%; Kerry Shapansky; Toronto, Ontario
24. N-Able Technologies: 2,411%; Gavin Garbutt; Ottawa, Ontario
25. Arthur's Fresh Company: 2,398%; Travis Bell; Toronto, Ontario
26. iVedha: 2,246%; Kumar Ratnam; Toronto, Ontario
27. WebTech Wireless: 2,244%
28. The Skor Food Group: 2,232%; Vince Capobianco; Vaughan, Ontario
29. Poptech: 1,963%; David Minister; Toronto, Ontario
30. Armament: 1,949%; Andrew Webber; Halifax, Nova Scotia
31. Magnetsigns Advertising: 1,904%; Stuart Erskine; Camrose, Alberta
32. Radialpoint: 1,899%; Hamnett Hill; Montreal, Quebec
33. Grey Island Systems International: 1,752%; Owen Moore; Toronto, Ontario
34. Carmanah Technologies: 1,751%; Art Aylesworth; Victoria, BC
35. Latitude Geographics: 1,603%; Steven Myhill-jones; Victoria, BC
36. GDG Informatique et Gestion: 1,592%; Gaetan Duchesne; Quebec City, Quebec
37. The Fulmer Development Corp: 1,584%; Yuri Fulmer; Vancouver, BC
38. VRX Studios: 1,570%; David MacLaren; Vancouver, BC
39. Optrics Engineering: 1,521%; Bording Ostergaard; Edmonton, Alberta
40. Vanguard Global Services: 1,459%; Richard Court; Mississauga, Ontario
41. CCS Income Trust: 1,408%; David Werklund; Calgary, Alberta
42. AirIQ: 1,376%; Stephen Wiley; Pickering, Ontario
43. Itergy International: 1,326%; Ralph Loewen; Montreal, Quebec
44. Virtual Causeway: 1,298%; Rick Endrulat; Waterloo, Ontario
45. Dynamic Source Manufacturing: 1,285%; Duane Macauley; Calgary, Alberta
46. Henederson Builders: 1,281%; Scott Henderson; Sarnia, Ontario
47. PQA: 1,242%; Keith McIntosh; Fredericton, New Brunswick
48. Procom Quebec: 1,171%; Andre Couillard; Montreal, Quebec
49. MediaWave Communications: 1,165%; Grant Robertson; Kamloops, BC
50. Big Eagle: 1,163%; Roger Stokowski; Camrose, Alberta
51. Pethealth: 1,149%; Mark Warren; Oakville, Ontario
52. Arctic Spas: 1,117%; Trevor Wasney; Oakville, Ontario
53. Eveready Income Fund: 1,097%; Rod Marlin; Edmonton, Ontario
54. i3DVR: 1,081%; Jack Hoang; Toronto, Ontario
55. Verbois: 1,067%; Andre Boucher; Riviere-du-Loup, Quebec
56. MaxSys: 1,066%; Bryan Brulotte; Ottawa, Ontario
57. Claybrooke: 1,011%; David Harvey; Oakville, Ontario
58. Maxim Group: 999%; Craig Nadeau; Calgary, Alberta
59. Inter Pipeline Fund: 998%; David Fesnyk; Calgary, Alberta
60. Atrium Biotechnologies: 983%; Luc Dupont; Quebec City, Quebec
61. Nexstaf: 978%; Brian Edmunds; Toronto, Ontario
62. CH Express: 961%; Serge Hubert; St-Jean-sur-Richeleau, Quebec
63. Protus: 958%; Joseph Nour; Ottawa, Ontario
64. Kerr Construction: 940%; Doug Kerr; Vancouver, BC
65. RIM: 933%; Mike Laziridis & Jim Balsillie; Waterloo, Ontario
66. Cogsdale: 926%; David Perry & Duncan Shaw; Charlottetown, PEI
67. Frantic Films: 910%; Jamie Brown; Winnipeg, Manitoba
68. Price Mattress: 908%; Gerry Price; Toronto, Ontario
69. RecoverCorp: 908%; Charles Miller; Pickering, Ontario
70. Mezzanine Consulting: 872%; Lisa Shepherd; Toronto, Ontario
71. Netfirms: 865%; Thomas Savundra; Toronto, Ontario
72. GARDA: 835%; Stephan Cretier; Montreal, Quebec
73. Digital Payment Technologies: 831%; Andrew Scott; Burnaby, BC
74. Fusion Learning: 830%; Kevin Higgins; Toronto, Ontario
75. Wellington West Capital: 823%; Charlie Spiring; Winnipeg, Manitoba
76. Data Direct: 798%; Ebraham Sesook; Mississauga, Ontario
77. SelectCore: 795%; Keith McKenzie; Tecumseh, Ontario
78. Matias: 794%; Edgar Matias; Vaughan, Ontario
79. Dyrand Systems; 782%; Trent Dyrsmid; Burnaby, BC
80. Triglobal Capital Management: 782%; Themis Papadopoulos; Westmount, Quebec
81. Evertz: 778%; Romolo Magarelli; Burlington, Ontario
82. Maxim Power: 768%; John Bobenic; Calgary, Alberta
83. LIJA: 763%; Linda Hipp; Richmond, BC
84. 1-800-GOT-JUNK?: 749%; Brian Scudamore; Vancouver, BC
85. Cistech: 726%; Vineet Srivastava; Ottawa, Ontario
86. Rocky Mountain Soap: 723%; Cameron Baty; Canmore, Alberta
87. Energy Savings Income Fund: 711%; Rebecca MacDonald; Toronto, Ontario
88. Premier Executive Suites: 700%; Tim Moore; Halifax, Nova Scotia
89. Marketingisland: 693%; Bryan Bogensberger; Montreal, Quebec
90. ByTheOwner.com: 656%; Nicolas Bouchard; Charny, Quebec
91. Ikron: 653%; Robert Eisses; Burnaby, BC
92. Rapid Snack: 650%; Martin Joyal; Lasalle, Quebec
93. PlastiSoft: 647%; Jacob Aharon; Toronto, Ontario
94. Apex Distribution: 646%; Donald K. White; Calgary, Alberta
95. National Waste Services: 642%; Danny Ardellini; Ajax, Ontario
96. Ideaca: 633%; Muneer Hirji; 633%; Toronto, Ontario
97. Gibraltar: 632%; Don Lee; Mississauga, Ontario
98. PointClickCare.com: 631%; Mike Wessinger; Mississauga, Ontario
99. Pacific R.I.M.: 630%; Phil Goddard & Dwayne Stewart
100. RedPoint: 620%; Don Graves; Calgary, Alberta

Chicks With Swords - Ask.com

2007-06-06T00:09:00.000-05:00

Aks.com launched a fun new commercial:

It got me curious... But when I searched for Chicks With Swords I didn't find what that guy was looking for. My results were slightly different.

Commercial found via Techcrunch

SiteNeighbors

2007-05-21T18:39:00.000-05:00

I'm just having a look at this new widget from siteneighbors and how it would look on my blog:

Your browser doesn't support IFrames. Visit this blog's neighborhood.

Sales Lead Auction

2007-05-18T10:38:00.000-05:00

Michael Rosenberg wrote an interesting article about sales leads and creating an auction marketplace for for salespeople to specify the exact types of sales leads that they want to buy and bid on them in an auction-style marketplace.

For example, "In a bid-based leads marketplace, the auto dealer can specify the exact lead he is looking for — a loaded black convertible Mustang GT, for example — and bid the price he wants on as many leads as he needs."

This is quite interesting. I never would have imagined an auction for sales leads. I guess it'll be like eBay for leads???

He didn't provide a link to the site so I wasn't able to check it out. This could work if he creates a marketplace with enough buyers and sellers and if the bidding and receiving process isn't too time consuming. One thing that should be taken into account, if it hasn't already, is that a lot of people buy leads because the prospecting process is so time consuming and, hence, expensive (time = money). So, the bidding and buying process shouldn't be time-intensive because that could defeat the purpose of buying leads.

*** Be sure to create a TradePals profile to receive free sales leads. Many already have, like this provider of 3D CAD software from Menomonee Falls, Wisconsin and this health/life/dental insurance broker from Hollywood, California.

TradePals - From Cleaners To Engineers, To VA's, To Movers, To Realtors

2007-05-17T22:40:00.000-05:00

What do a Architectural engineer from Alpharetta, Georgia, a NJ Commercial Cleaning services provider, a VA from Bridgeport Connecticut that helps business owners lessen their admin burdens, a New England mover, and a Las Vegas realtor have in common? They are TradePals!

TradePals provides free business sales leads to business professionals and entrepreneurs in cities across The United States and Canada. That means professionals like the ones listed above and more... Lawyers, accountants, couriers, website designers, caterers, wholesalers, office equipment sales reps, insurance brokers, and more. More than 2320 business professionals have created a free TradePals profile to help them generate sales leads. Be sure to create your own TradePals profile as well!

Best Logo Creation Company

2007-05-17T08:25:00.000-05:00

Back before I started TradePals, I needed to create a logo. I stumbled upon Logo Design Studio. I remember them being great to work with. So, when I needed another logo for a new project, I went to them again. Last time, I wanted monkeys in the logo (TradePals logo). This time I wanted a polar bear. It's so easy working with them - you tell them what you want and the very next day, you get two logo mock-ups sitting in your inbox. You choose the one you want and make an unlimited number of revisions (although, you probably won't need to revise much because they almost get it perfect from the start). For just $50 a logo, it's got to be the best deal out there.

Future Of Online Advertising (FOOA) New york Conference Attendees

2007-05-08T01:11:00.000-05:00

I'm looking forward to travelling to New York for the Future Of Online Advertising (FOOA) conference. Here is a list of confirmed attendees, as of today, and their website (if they've listed it):

•Me: www.trade-pals.com
•Gillian Carson of Carson Systems: www.carsonsystems.com
•Chris Hart (developer)
•Nicholas O'Neill, the webpreneur: www.thewebpreneur.com
•Ralph Bom (Onstuimig interactive communication)
•Iain Barrington-Light (Senior Creative)
•Andrew Calvo (VP of Sales)
•Karen Buckley of Fletcher Martin: www.fletchermartin.com
•Chris Hassell of Ralph And Co: www.ralphandco.com
•Laurie Alexander of MapQuest
•Matt Brewer of Mapquest
•Mark Fishken of Business Week: http://businessweek.com
•Daryn Nakhuda of Eyejot
•Abbey Klaassen of Advertising Age
•Andy Plesser of Beet TV
•Allen Stern of Center Networks: www.centernetworks.com
•Scott Finnie of Computerworld
•Lynne Johnson of Fast Company
•Heath Row of Fast Company
•Barry Parr of Jupiter Research
•Greg Sterling of Search Engine Watch
•Ariel Waldman of http://shakewellbeforeuse.com
•Daniel Hallac of HSBC Private Bank
•Ravi Mhatre (Venture Capital Investor)
•Michael Schneider of Fluidesign
•Brock Batten of Fluidesign
•Heather Lipner of Fluidesign
•Paul Morris of Silverbrook Reseach, Pty, Ltd
•Andrea Pearson of Mapquest
•Stacy Kiene of Mapquest
•Thomas O'Brien of CRS
•Elisabeth O'Brien (VP of Marketing)
•Cesare Alessandrini of Forms Direct
•Zisha Schnitzler of B&H Photo Video Pro-Audio
•Jessica Mah
•Scott Sullivan of Mapquest
•Jon Hanlon of Halo One
•Tim Nolan of Firstborn Multimedia
•Michael Schwimmer of Si TV
•Lisa Black of Si TV
•Susan Kim of http://advertising.com
•Angie Gentile of http://advertising.com
•Maryrose Lyons of Brightspark Consulting
•Joseph Kressaty of Federated Media Publishing
•Darius Monsef of Lord IV
•William Martino of iMed Studios
•RAMI NSEIR of TH_NK
•TAREK NSEIR of TH_NK
•Nancy Webb of Banfield-Seguin Ltd
•John Charette of Banfield-Seguin
•Aileen Virola of Organic
•Cameron Thornton of Organic
•Brandon Milford of Broadwick Corporation
•Jeffrey Gray of Broadwick Corporation
•Peter Verkooijen of Adformatie (Kluwer)
•William Evans of www.mhprofessional.com
•Karsten Weide of IDC
•Tomasz Jozefacki of Agora SA
•Austin Westerling
•Brian Feinstein
•zach rodgers of clickz network
•Helga Sasdi
•Kevin Newcomb of Search Engine Watch
•Jami Stigliano of SonyBMG/Zomba Label Group
•Bryan Eisenberg of Future Now
•Jeffrey Eisenberg of Future Now
•Jim Hand of Bell Aliant
•Daniel Markland of Netovative Solutions: www.netovativesolutions.com
•Justin Hertz of www.muttmart.com
•Tim Storm of FatWallet, Inc.
•David Troup of Mailfoundry: www.mailfoundry.com
•Matt Haverkamp of Washingtonpost.Newsweek Interactive
•Andrew Clogg (Marketing Director)
•David Kidder of http://adaptclick.com
•Jill Pyle: www.jillpyle.ca/blog
•John Wiseman: www.johnwiseman.ca/blogging
•Stevan Litobac of JobIdol
•Blake Gentry: www.blakegentry.net
•Jason Pickar of MRM Worldwide
•Eric Schlakman of MRM Worldwide
•Laura Athavale Fitton of Pistachio Consulting
•Ryan Dolan of Live Nation New England
•Cameron Chapman
•Michael Moffit of Mount Badon Trading
•Brian Spelman
•Paul Rostkowski (VP of Advertising Sales)
•Dimpoo Sharma
•Andy Wibbels: http://andywibbels.com
•Rachel Clarke of http://behindthebuzz.com
•Michael Yudin of SmartyAds
•Michael Wexler of Yahoo!
•Andrea Zito
•Pete Garbowski
•Kyle Bunch: www.KyleBunch.org
•Thom Smith of The Baltimore Sun: www.baltimoresun.com
•Mark Buckshon of Construction News and Report Publishing
•Errol Baran of Channel 4 Television
•Ed Couchman of Channel 4 Television
•Howard G of Modernista!
•Brian Cooper
•Kevin Keating of Frivolous Motion: http://blog.frivolousmotion.com
•Kyle Stone of http://muttmart.com
•John Shegerian of Electronic Recyclers
•Robert MacNaughton of Integral Institute: http://in.integralinstitute.org
•Jason VandeBoom of ActiveCampaign: www.activecampaign.com
•Mike Sutyak of Sutyak Online Marketing: www.sutyakonline.com
•Gary Schoeniger of Schoeniger Growth Consultants
•Paul Lang
•Jürgen Seitz of United Internet Media AG
•Harvey Deitel of Deitel & Associates
•David Burdon of Simply Clicks
•William Robertson of Woodberry Forest School
•Maryann Devine smArts & Culture
•Alex Shalman
•Virginia Ruhmkorff Kilgannon: www.kilgannon.com
•Shawn Waite: http://shedwa.blogspot.com
•Chad Randall of B5Media
•Kevin St. John
•Elise Miller of Scent Yenta
•Simone Fried of Delvinia Interactive
•Stephen Clark of theMediaman
•Uwe Hook (Director, interactive Marketing Strategy)
•Bryan Landaburu of FUZE: www.ifuze.com
•John Keehler of www.randomculture.com
•Daniel Kelly of Baltimore Sun
•Alexis Buryk of The New York Times
•Todd Haskell of The New York Times
•Ian Sanderson
•M. Jackson Wilkinson of http://jounce.net
•Jason Schramm (Unemployed Developer)
•Kevin Bondelli, Arizona Democratic Party: www.kevinbondelli.com
•Preston Wily of http://sewelldirect.com
•Jennifer Wily of Vizad LLC
•Brian Reich of Cone Inc
•Valerie Brown of Bravo Network
•Kelly LeDonni of Advanta Bank
•Robert Hazlett of ALSAC/St. Jude Children's Research Hospital
•Andrew Weissman of Post Ventures
•Anthony Kirlew
•Zaid Farooqui of www.ijigg.com
•Eddie Hill of Nickelodeon
•Frank Tanki of Nickelodeon
•Susan Nave of Nickelodeon
•Michelle Stern of iProspect
•Kirk Lancaster
•Michael Moeller of LifeTV
•Jayme Maultasch of Deutsch Inc.
•Catherine Parker of iProspect
•andrew ulanoff of Bravo
•Benoit Michielsens of Isobar Belgium
•Colin Sebastian of Lazard Capital Markets
•Patrick Hunt of Burns Marketing Communications
•Alec Kinnear of Foliovision
•Eliska Mihalikova of Foliovision
•Christopher Jagers of http://slideroom.com
•Deb Wiseman of Carat
•Rachel Zakariasen of PJ's Attic
•John Canevari of imc2
•Dan Goldberg of imc2
•Steve Minichini of imc2
•Phil Mitchell of imc2
•Dritan Suljoti
•Ray Podder
•Ken Byers of Ogilvy & Mather
•Greg Hoy of Happy Cog Philadelphia
•Josh Kaufman of Procter & Gamble
•Robert Granfeldt of Morris Digitalworks
•Daniel Gaugler of http://printingforless.com
•Pablo Palatnik of eTrend Media Group
•Seth Gunderson: www.sethgunderson.com
•Elizabeth Perikli of IndieClick: www.indieclick.com
•Emma Jones of Enterprise Nation
•Jamie Gaughran-Perez of Threespot
•Laurie Clouston of Greyfirst
•Jeff Vogel of NeatReceipts
•Ben Kessler of NeatReceipts
•Warren Chao of Rob Barnett Media
•Brendan Gormley of 3Jane
•Roberto Somellera of Organic
•Dana Gardner of Interarbor Solutions
•Ilan Abehassera of ClickOVA
•Dianna Dilworth
•Michelle Shildkret
•Krista Kapalko of KIMBAKAT Design
•Daniel Kessler of Angels With Attitude
•Paul Dunay: http://buzzmarketingfortech.blogspot.com
•Mark DiOrio of Sitewire: www.sitewire.net
•Hillel Cooperman of Jackson Fish Market
•Shannon Clark of NELA Partners
•Matt Chapman of Hanft Raboy
•Jack Gambardella of Barron's Educational Series
•Erika Gilbrech of Tribal DDB
•Chris Wilson: www.freshpeel.com
•Gustavo Aray of Intel Capital
•David Mermelstein of American Marketing Association: www.marketingpower.com
•Mark Evans
•Kimberly DiMascio of DRIVEpm
•Jamie Reed of DRIVEpm
•Krista Baker of Morningstar Multimedia: www.morningstarmultimedia.com
•Brian Mills of Thankyou Network
•Scott Davis of Finding Your Marbles
•Zevon de Tonssk of de Tonssk & Lane
•Amanda Lane of de Tonssk & Lane
•David Olsen of Affiliate Profit Center
•Paul Nilsen
•Nicholas Reese (email marketing)
•Urban Markus (Name Badge & List-position Optimizer): http://blog.auinteractive.com
•Jon Beattie of Marker Limited: www.markerstudio.com
•Amanda Gladden of Marva Media Group
•E. Gladden of Marva Media Group
•Jeremy Wright of B5Media
•Vikrant Venki Iyer of Docs Talk
•Satya Yerramsetti of SMSCountry Networks
•Alycia Alves of Hamilton Jewelers
•John Krukowski of Hamilton Jewelers
•Katie Berger of Starcom Worldwide
•Joe Waltman of Boost Mobile
•Ben Rifkin: www.skinet.com
•Michael Birnholz: http://toldya.com
•Jennifer Bradley: http://toldya.com
•Daniel Berenson: http://web.mac.com/danielberenson
•Jennifer Zall
•Chris Grosso: http://toldya.com

More Sample B2B Profiles

2007-05-07T22:36:00.000-05:00

This post is dedicated to showcasing more B2B profiles from TradePals. Here's a few:

•Outdoor Electric Signs: David is from San Diego, California and is a direct manufacturer and seller of outdoor electric business signs.
•Motivational Speaker: Gerry is a humor motivational speaker from Lethridge, Alberta. He's available for workshops and seminars.
•Romantic Wedding Videos: Misty Moments is a wedding videography company from Baltimore, Maryland.
•Hardwood Flooring: Michael provides hardwood flooring sales and consultation in Stoneham, Massachusetts.
•Tulsa Errand & Concierge: Bobbi provides errand, concierge, and personal assistant services in Tulsa, Oklahoma.

Future Of Online Advertising (FOOA) 10% Discount Promo

2007-05-04T13:47:00.000-05:00

I just knew that reading Pro Blogger would come in handy. I just won passes to the Future Of Online Advertising Conference in NYC on June 7 & 8. Darren had a promo for five free passes and I won.

If you want to join the event, register with discount promo, 10p3rc, and you'll receive a 10% discount.

The following topics will be discussed at FOOA:

* How to guarantee the success of your online ads*
* Tips for packaging your inventory and maximizing ad revenue
* Online Advertising Basics - Everything you wanted to know but were afraid to ask
* Advertising in RSS feeds - the next big thing?
* Marketing Beyond Google, Yahoo, AOL & MSN with Scale, Quality and Safety
* It's all in the creative - how to create successful online ads
* Targeted Ad Networks - Cost Per Influence Vs. Cost Per Thousand
* Ads in Online Video - the future of interactive advertising?

Scheduled presenters include:

* Jay Adelson from Revision3
* Jeremy Allaire from Brightcove
* Henry Copeland from BlogAds
* Jim Coudal from The Deck
* Chas Edwards from Federated Media
* Robbie Cohen Videoment
* Matt Freeman from Trial DDB
* Joel Greenberg from Electric Sheep
* Andrew Goodman from Page Zero
* Carla Hendra from Ogilvy
* Brent Hill from FeedBurner
* Mike Hudack from Blip.tv
* Heather Luttrell from Indieclick
* Alyson Racer from New York Times
* Darren Rowse from Pro Blogger
* Steve Rubel from Edelman
* Erick Schonfeld from Business 2.0
* Greg Stuart from IAB
* Michael Walrath from Right Media

Blockbuster Business Idea - On-Demand Movie-Trailer Kiosk In Video Rental Stores

2007-05-03T14:20:00.000-05:00

Last night I went to the Video Rental Store to rent a movie. I always find myself in the same predicament every time I'm at Blockbuster - I see a movie that looks interesting but I'm afraid to rent it because I've never heard of it. As always, I have to base my decision on the plot description and photos of the movie on the back of the box. That's not a good way to make a movie rental decision.

I always wish there was some way to view the trailer at the video rental store to make it easier for me. Why hasn't someone produced an on-demand movie-trailer kiosk for video rental stores? It should be easy enough. I'm sure the technology to do it is available. Someone can build a searchable database of movies that could be placed in rental stores where consumers can find the trailer they want via a touch-screen monitor and watch any trailer they want.

Perhaps that's a good business idea if someone were to build this type of kiosk and sell them to the big movie-rental chains. Or maybe Blockbuster can just make it themselves. It sure would be beneficial to consumers and, perhaps, bring more people into the stores.

Who Can Get Free Advertising From TradePals?

2007-04-29T14:20:00.000-05:00

Over 2,250 business professionals have created a TradePals profile to advertise their services for free. Who can get free advertising from TradePals? Just about any B2B or B2C business professional or salesperson. TradePals professionals vary greatly. Here are just a few examples:

• Mortgage Broker: Leo is a mortgage broker from Milton, Ontario and provides mortgage services for clients across Ontario.

• Electric Bikes: Grace provides North American and European markets with electric bikes and scooters.

• Commercial-Industrial Remodelling: Working out of Roseville, Minnesota, Randy provides commercial & industrial remodelling services with in-house professional tradesmen that can do, among other things, plumbing, heating, and residential structural repairs.

• Payroll Services: Savio works with ADP in Mississauga, Ontario and provides payroll services, as well as human resources management, time management, and labor management.

• MLM Mentoring: Although we don't usually approve MLM or affiliate marketing profiles, we sometimes do. Joel is an MLM mentor from Pompano Beach, Florida.

Visit TradePals and create a free profile to receive free advertising for yourself or your business as well.

Che Branson

2007-04-25T19:38:00.000-05:00

Who is this:

It ain't che guevara
It's Richard Branson in a cool new ad by FT.

Make Hollywood Movies Free By Increasing Paid Product Placement

2007-04-24T15:09:00.000-05:00

Most people that are interested in Product placement have, by now, heard what David Lynch feels about paid product placement in movies. I find it hard to believe that so many people hate the concept of product placement, yet most don't complain about television or radio commercials interrupting regular programming. If I had my way, I'd rather have paid product placement appear directly in the media and skip ads that interrupt altogether. That way, the commercials appear integrated right into the program with no interruptions. If somebody drinks pop in a television show, Coca-Cola may as well pay to show their brand rather than interrupt the program with a commercial.

I'm thinking now about paid product placement in movies. It works. It worked for ET and it worked for many other paid placements. How about this concept... Put more product placements in movies. I mean, a lot more. Make it Accessible to more companies to participate (not just big companies like Hershey's, Coca-Cola, and Exxon). This will increase revenue for Hollwood movie studios. Next, reduce the movie ticket prices to zero or something nominal, like $1. Subsidize the movie chains for this. This will lead to a massive increase in people going to the movies. More people going to the movies will make product placements in those movies even more appealing and advertisers will put more money into it - that means higher revenue for movie studios. Now everybody wins. Advertisers get to reach more people, studios get more ad revenue, consumers get to watch more movies.

Making It A Little Greater

2007-04-21T14:31:00.000-05:00

Making "Making It Great" just a little bit greater, only just because I like this logo:

I Love Advertising

2007-04-16T10:48:00.000-05:00

I was in New York one day last week. I always stop by Times Square when ever I'm there because I like the feel of it and the energy. I was thinking, Times Square would not be the same without advertising. Advertising helps make it pretty. Take down the ads and billboards and it just wouldn't be the same. The M&M's animation there now looks pretty cool. That just helped me realize that I love advertising.

Dateline's To Catch A Link Buyer

2007-04-15T23:49:00.000-05:00

Today, while sipping on my Coca-Cola and lounging comfortably in my favorite Adidas t-shirt, i went on over to Matt Cutts' blog, as I often do. Cutts is a Google engineer and many visit his blog to find out the latest about what's happening with Google. many are criticizing one of his recent posts about reporting paid links to Google so that the participating sites could be appropriately penalized.

Why is this so controversial? Google's in charge of the internet (well, not really; but because they are the main source of traffic and income for the majority of websites, Google might as well be. That kind of makes Matt Cutts the CEO of the internet) and, so, webmasters must follow Google's rules. So when Google says that you must not buy links that influence it's search algorithms, people take notice. A lot of people buy links as a means of bettering their website's PageRank, which is one of Google's metrics for search results placement. So, this is causing quite some controversy as many will now be scrambling to take appropriate measures.

Matt is urging people to report paid links. I think there are better ways to do it. I'd like to see a sting operation where dummy websites with PR8 are set up to advertise the selling of links. They can lure and entrap link buyers. Dateline could be there to film and publicly shame these purchasers of links. Yes, getting penalized by Google is the online equivalent of shame. Once caught by Google, nobody online will give you the time of day. It's like being left for dead.

Even the FTC, FCC, Payola and product placement have been drawn into the debate. Who'd have thought that the purchasing of links would be so controversial? Buying links isn't illegal. Anybody can do it if they please. But if you like the traffic that Google provides, it probably isn't a good idea anymore.

How Do You Get Free Business Sales Leads?

2007-04-10T14:10:00.000-05:00

How do you get free business sales leads? How do you get these leads without cold calling or prospecting? Just click on the TradePals logo below and create a free professional profile. Many already have, including this landscape and architecture photographer from Massachusetts, this packaging manufacturer from Florida, this distributor of printer parts from Texas, and this meat distributor from New York.