tag:blogger.com,1999:blog-19304494.post7677513456059460852..comments2009-01-19T21:24:50.473ZKarlnoreply@blogger.comBlogger6125tag:blogger.com,1999:blog-19304494.post-6837799992096161462009-01-19T21:24:00.000Z2009-01-19T21:24:00.000ZGlad you found it useful. Ken Evoy does produce some excellent resources.Nickhttp://www.blogger.com/profile/01610067412050376098noreply@blogger.comtag:blogger.com,1999:blog-19304494.post-57227449912597850892009-01-19T18:49:00.000Z2009-01-19T18:49:00.000ZJust what I was looking for! I own a small business (and smaller budget), so the link to the free MYWS book is super helpful. I've read the first few chapters so far and am quite impressed......<BR/><BR/>thanks againovermediumnoreply@blogger.comtag:blogger.com,1999:blog-19304494.post-73756653899394731422008-09-02T07:59:00.000+01:002008-09-02T07:59:00.000+01:00Thanks for the heads up on the free ebook - very helpful!Website Crowdwww.websitecrowd.comnoreply@blogger.comtag:blogger.com,1999:blog-19304494.post-85565498894563584542008-08-30T11:15:00.000+01:002008-08-30T11:15:00.000+01:00<B>Very fine......</B>goooooood girlhttp://www.blogger.com/profile/04966967530389712531noreply@blogger.comtag:blogger.com,1999:blog-19304494.post-39201419496652115102008-08-30T11:12:00.000+01:002008-08-30T11:12:00.000+01:00Hi Noel<BR/><BR/>It's a tough call. But personally I would say that yes, it is. 'Copywriting' literally means writing copy, and copy can be almost anything. Some of my clients routinely refer to me as their copywriter, although I don't write any advertising materials for them.<BR/><BR/>I would make a distinction between sales or advertising copywriting, which clearly is persuasive, and writing informative, instructional copy, which isn't. Both could be described as copywriting in my opinion, but in general parlance the term copywriting is often used to refer solely to the former.<BR/><BR/>Just my point of view, of course.<BR/><BR/>NickNickhttp://www.blogger.com/profile/01610067412050376098noreply@blogger.comtag:blogger.com,1999:blog-19304494.post-63228530156452141952008-08-30T09:47:00.000+01:002008-08-30T09:47:00.000+01:00Hi Nick,<BR/><BR/>I am an AWAI-trained Off/Online copywriter but I still haven't figured out if HR-related writing eg., HR manuals, policies, procedures, etc., which are more instructional than persuasive, is really 'copywriting.'<BR/><BR/>I'd like to have your take on this.<BR/><BR/>Noel Gama<BR/>IndiaNoel Gamawww.noelgama.comnoreply@blogger.com