tag:blogger.com,1999:blog-15780832521193363352008-06-24T11:21:29.434-05:00Fresh Traffic Blog - Bringing you the Webs latest SEM & SEO Newswww.Freshtraffic.Cahttp://www.blogger.com/profile/10715345456533577550noreply@blogger.comBlogger109125tag:blogger.com,1999:blog-1578083252119336335.post-20989280045892486682008-06-24T11:14:00.002-05:002008-06-24T11:21:29.460-05:00Basic Search Engine Optimization InformationLife is full of do's and don'ts, and SEO is no exception. Out of all of the tactics available to companies to improve your visibility in the online world, some tactics are ideal, some are highly frowned upon, and some are disputed or on the edge. The industry has applied a lable, or buzz term to these methods, referred as White Hat, Black Hat, and Grey Hat SEO techniques.
White Hat tactics are www.Freshtraffic.Cahttp://www.blogger.com/profile/10715345456533577550noreply@blogger.comtag:blogger.com,1999:blog-1578083252119336335.post-38161004087926038622008-06-20T09:49:00.003-05:002008-06-20T10:08:23.393-05:00Online Advertising in CanadaOnline advertising will continue to grow at a blistering pace, in Canada growing over the immediate future into a $3.4 billion US industry. The public is moving online at home, at work, on their mobile phones, in order to access multi-media content and information.
Online advertising is experiencing unparalleled growth in Canada, passing a 33% growth to $1.3 billion US last year. It's projected www.Freshtraffic.Cahttp://www.blogger.com/profile/10715345456533577550noreply@blogger.comtag:blogger.com,1999:blog-1578083252119336335.post-19320501006738488252008-06-18T15:19:00.001-05:002008-06-18T15:24:40.197-05:00UK Online ad spending to overtake TV this yearThe Internet will overtake television as the biggest advertising medium in Britain this year, with over 19 percent of total ad spend, according to a forecast by Enders Analysis.
The main engine for growth continues to be paid search on sites such as Google but Enders said it had also seen early signs that the popularity of online video is now making a small contribution to a shift in advertisingwww.Freshtraffic.Cahttp://www.blogger.com/profile/10715345456533577550noreply@blogger.comtag:blogger.com,1999:blog-1578083252119336335.post-87171429832007265192008-06-13T13:05:00.001-05:002008-06-13T13:55:24.758-05:00Some basic SEO instructionsSEO is everywhere, and there's millions of pages out there telling you how to meta tag this and hyperlink that, and you've slowly found yourself drowning a sea of technical jargon. What about SEO made easy? Take a moment, and think about how magazines are put together.
The Table Of Contents tells you story titles, often times gives a brief description, and provides the page number telling you www.Freshtraffic.Cahttp://www.blogger.com/profile/10715345456533577550noreply@blogger.comtag:blogger.com,1999:blog-1578083252119336335.post-38930981288164888212008-06-04T11:45:00.002-05:002008-06-04T11:54:55.757-05:00Success vs Failure in Internet MarketingYou might have heard of SEO on the net, or in an email or from a business partner. Often, you hear that SEO and SEM are about getting your site in the top 10 in major search engines for a set of keywords.
SEO is partly about that, but getting your site at the top of the SERPs is the means to a goal and not an objective in itself. SEO is about getting qualified traffic to your website and www.Freshtraffic.Cahttp://www.blogger.com/profile/10715345456533577550noreply@blogger.comtag:blogger.com,1999:blog-1578083252119336335.post-55397951387374940072008-06-04T11:43:00.000-05:002008-06-04T11:45:22.176-05:00Bloggers 'as important as the press' for businessBloggers have become a "very important" target for press releases, according to the Society for New Communications Research (SNCR) study.
More than two thirds (67.7 per cent) of firms rated reaching bloggers as "important to very important" less than six per cent below the number that held traditional media in the same regard.
The research also indicates that small to medium-sized enterprises www.Freshtraffic.Cahttp://www.blogger.com/profile/10715345456533577550noreply@blogger.comtag:blogger.com,1999:blog-1578083252119336335.post-27549525512273771702008-05-22T14:25:00.005-05:002008-05-22T14:47:54.090-05:00The Internet, the Success of Your Winnipeg BusinessWinnipeg business owners of companies both large and small can achieve rich improvements in their operations if they start to ask themselves regularly, "I have just been handed a powerful new tool. It essentially lets me communicate with anyone on the planet. How can I best use it to my advantage?"
Business owners must first ask themselves a question: As a business owner, what am I trying to www.Freshtraffic.Cahttp://www.blogger.com/profile/10715345456533577550noreply@blogger.comtag:blogger.com,1999:blog-1578083252119336335.post-47527921264652959082008-05-17T19:08:00.002-05:002008-05-17T19:14:07.345-05:00As media changes, bigwigs are increasingly more concerned with ads than contentCame across this blerb in Winnipeg
New media is proving to be a slippery fish, and the fat cats heading our media empires are approaching the Internet the way a 16-year-old virgin approaches a bra that clasps in the front.
The world is changing faster every moment, and small, independent media companies that used to be able to adapt are now great lumbering leviathans that don't even know how www.Freshtraffic.Cahttp://www.blogger.com/profile/10715345456533577550noreply@blogger.comtag:blogger.com,1999:blog-1578083252119336335.post-15678573367037966062008-05-13T14:32:00.001-05:002008-05-13T14:34:15.889-05:00Content: Too much of a good thing?You hear a lot about content. It’s king right?. Right?
Well, cliches become cliches because there is a touch of truth in them. But what exactly is “content” and how much of it do you need on your site? Do your web pages need to be 250 words or longer? Should they be shorter than 1,000?
To put it bluntly, no. You can include all the content you like on your pages as you begin website design. www.Freshtraffic.Cahttp://www.blogger.com/profile/10715345456533577550noreply@blogger.comtag:blogger.com,1999:blog-1578083252119336335.post-69499457991031564792008-05-09T11:29:00.002-05:002008-05-09T11:32:29.038-05:00SEO's Help Google's AppealSearch optimization may be a Google asset
In theory, any company should be able to compete with Google on search. Yet Google owns some two-thirds of the queries made in the US search engine market.
Scenarios where another search site gains enough share at Google's expense don't present themselves readily to us. People use Google for search, and keep on using it.
Jupiter Research considered www.Freshtraffic.Cahttp://www.blogger.com/profile/10715345456533577550noreply@blogger.comtag:blogger.com,1999:blog-1578083252119336335.post-19853606009171316002008-05-05T12:00:00.003-05:002008-05-05T12:37:03.173-05:00Internet Marketing Guru Establishes Winnipeg OfficesPress Release
Internet Marketing and SEO Guru, Jerry Booth has made a new home right here in Winnipeg.
His company Fresh Traffic has taken offices in the prestigious Can West building in the heart of Winnipeg’s business center. The Winnipeg location is the latest additional location which compliments others located in the US & UK.
Full Storywww.Freshtraffic.Cahttp://www.blogger.com/profile/10715345456533577550noreply@blogger.comtag:blogger.com,1999:blog-1578083252119336335.post-22019104720236430272008-05-01T11:25:00.000-05:002008-05-01T11:28:59.696-05:00Your SEO May Be More Important Than Your CEOIn this new media age, if a company's products or services can not be found within the first page of search engine results, they may be doomed to failure. Search engine optimization should be a major focus for any company that relies on attracting new customers.
"If your company does not have a solid search engine optimization strategy, your CEO may be looking for a new job," warned John www.Freshtraffic.Cahttp://www.blogger.com/profile/10715345456533577550noreply@blogger.comtag:blogger.com,1999:blog-1578083252119336335.post-1951757909385718472008-04-29T14:58:00.002-05:002008-04-29T15:05:20.290-05:00Professional Website Design"If you think hiring a professional is expensive, you should try hiring an amateur."
As far as the average web surfer is concerned, you are your website. You interact with the public, do business, air your thoughts and grievances. Even if you believe in "you can't judge a book by it's cover", that adage does not hold true on the World Wide Web unfortunately.
If you have a professionally www.Freshtraffic.Cahttp://www.blogger.com/profile/10715345456533577550noreply@blogger.comtag:blogger.com,1999:blog-1578083252119336335.post-62282703428462548922008-04-24T16:22:00.002-05:002008-04-24T16:28:08.295-05:00Rankings Make or Break Online BusinessesWhile some would argue that the need for search engine optimization for a website can vary website to website, it is becoming more and clearer that search engine rankings can actually make or break a business. Every good businessman will agree that marketing is everything in a business, besides a quality product or service. Search engine optimization is high quality marketing for your website.
www.Freshtraffic.Cahttp://www.blogger.com/profile/10715345456533577550noreply@blogger.comtag:blogger.com,1999:blog-1578083252119336335.post-37831382155664058132008-04-18T11:39:00.002-05:002008-04-18T12:04:54.512-05:00Website Design ProcessSo, you have a great product, a perfect pitch; it's so great it could sell itself. The only problem being you live in a tiny market, and have already reached saturation. The next step? Take it online of course!
Website design can be a frightening prospect if your knowledge of the internet extends only to reading your email and news daily. There is however, a few basic guidelines that should bewww.Freshtraffic.Cahttp://www.blogger.com/profile/10715345456533577550noreply@blogger.comtag:blogger.com,1999:blog-1578083252119336335.post-35294332498284197752008-04-16T09:44:00.002-05:002008-04-16T09:51:15.637-05:00GEO SEOGeo targeting (in internet marketing) is the method of determining the physical location of a website visitor and deliver different content to that visitor based his location, such as country, region/state, city, metro code/zip code, organization, ISP or other criteria.
Or in more generic terms, "tell Google your address so they can share with potential customers".
Geo-targeting is the practicewww.Freshtraffic.Cahttp://www.blogger.com/profile/10715345456533577550noreply@blogger.comtag:blogger.com,1999:blog-1578083252119336335.post-28122419323032146762008-04-11T13:48:00.000-05:002008-04-11T13:50:29.266-05:00WHAT AD AGENCIES DON’T WANT YOU TO KNOWYou have a product no one else has. You know everyone will want one. You have a stocked warehouse, delivery mechanisms in place and a staff ready to blow the roof off the industry. Now, how do you get the message out?
Conventional wisdom says to hire an ad agency and let them spend thousands of your dollars on dated marketing materials like print ads, broadcast spots and posters that no one willwww.Freshtraffic.Cahttp://www.blogger.com/profile/10715345456533577550noreply@blogger.comtag:blogger.com,1999:blog-1578083252119336335.post-90023935432453378752008-04-09T23:49:00.005-05:002008-04-10T00:22:39.638-05:00Google SEO Expert Visiting Costa RicaHe turns more work away than he takes, he has a select client list ranging from NASDAQ listed companies to Celebrities.
He is the person Google (Yes the Big G) paid out of court and served a NDA on in 2004 not to divulge any information on it's search engine algorithms for years.
He once had 7 of the top 10 listings in Google, Yahoo & MSN for major keywords in the industry he worked in, www.Freshtraffic.Cahttp://www.blogger.com/profile/10715345456533577550noreply@blogger.comtag:blogger.com,1999:blog-1578083252119336335.post-46514842610732745762008-04-07T10:59:00.001-05:002008-04-07T10:59:35.014-05:00The Internet is fullIs online video and TV streaming clogging the copper arteries of the information superhighway?
It's generally accepted by anyone and everyone in the know that the internet is growing exponentially. To give you an idea of how much and how fast, consider that last year YouTube alone used as much bandwidth as was needed for the entire internet in 2000.
Trouble is, this growing demand for video andwww.Freshtraffic.Cahttp://www.blogger.com/profile/10715345456533577550noreply@blogger.comtag:blogger.com,1999:blog-1578083252119336335.post-39451123238094551952008-04-02T10:02:00.002-05:002008-04-02T10:13:28.034-05:0010 Simple Steps to Boost Search Engine RankingsThere are several steps to follow to ensure top rankings in search engines. Sites that follow these simple steps will likely see their traffic and search engine rankings soar through the roof. The better optimized your site is for the search engines, the better results you can expect.
1. Implement Title Tags and Meta Tags
Title tags are an important aspect of search engine optimization as they www.Freshtraffic.Cahttp://www.blogger.com/profile/10715345456533577550noreply@blogger.comtag:blogger.com,1999:blog-1578083252119336335.post-34675643971410251432008-04-01T11:36:00.002-05:002008-04-01T11:38:46.875-05:00When SEO Isn't Really SEOA potential client recently asked a good question. She regularly reads various search-engine-optimization websites, and she was confused as to the current meaning of the term "SEO." What, she wondered, was the difference between SEO and online marketing?
Search engine optimization, or SEO, is constantly changing. As the major search engines update their algorithms and redefine how their search www.Freshtraffic.Cahttp://www.blogger.com/profile/10715345456533577550noreply@blogger.comtag:blogger.com,1999:blog-1578083252119336335.post-45752192554907863022008-03-14T10:30:00.000-05:002008-03-14T10:33:03.601-05:00Young People Get Their News OnlineYounger people get their news online Research by comScore has revealed that young people are now getting their news from websites rather than buying newspapers.
The study highlights an opportunity for online marketers who are likely to benefit from the increasing number of young people who are using the internet for everyday activities.
"That current generations are growing up getting their www.Freshtraffic.Cahttp://www.blogger.com/profile/10715345456533577550noreply@blogger.comtag:blogger.com,1999:blog-1578083252119336335.post-32714821472377885392008-03-13T10:29:00.001-05:002008-03-13T10:31:08.158-05:00SEO TipGod grant me the serenity
to accept the SERPs where they are (for now)
Grant me the courage to change the tags that I can,
And the wisdom to update my pages daily.
A search engine optimization tip that I know helps me sometimes through the day.
--Nwww.Freshtraffic.Cahttp://www.blogger.com/profile/10715345456533577550noreply@blogger.comtag:blogger.com,1999:blog-1578083252119336335.post-38298403264430617082008-03-12T10:16:00.003-05:002008-03-12T10:28:25.164-05:00SEO's What makes them tick?You hear all sorts of stories about seo's but what really makes them tick?
The Winning?
The Challenge?
The Money?
Doug over on his new blog Doug’s Mouthpiece lists these characteristics
large number of dyslexics
large number of left handers
all are obsessive
most can’t finish a task
most did not do well in academia
most are hopeless at being employees
they all like to work at night
www.Freshtraffic.Cahttp://www.blogger.com/profile/10715345456533577550noreply@blogger.comtag:blogger.com,1999:blog-1578083252119336335.post-29024687471700062632008-03-11T12:20:00.002-05:002008-03-11T12:25:13.999-05:00Local Optimization - Local SEOLocal search engine optimization is something that every business with a website should take very seriously. Advertising locally can only get you so far, having your website optimized with geo-targeting and proper keywords in mind, you can bring in a lot of traffic that you would otherwise miss.
Using a single keyword phrase in geo-targeted optimization could mean that you lose out on a lot ofwww.Freshtraffic.Cahttp://www.blogger.com/profile/10715345456533577550noreply@blogger.com